The instant crush index Marketing Control Graph

Marketing looks healthy until you see the leaks.

252 companies scored across 60 brand signals. Most companies do not lack activity. They lack control.

Fully scored 252 companies in the index
Average score 70.5 Brand Control Score
Below 80 98.0% fragile, leaking or critical
Weakest block Create Demand most common market leak
Top leak badge Channel Fragility across scored companies
Referenced competitors 1604 not fully scored yet

Search and filter

All 252 companies

Silverflow

Finance & Insurance Payment Processing B2B

Silverflow shows strength in Create Demand, but leaks control in Be Recognised, especially around No-Logo Test, Test Loop, Brand Words.

Bottom signals

0.0 No-Logo Test

0.0 Test Loop

5.0 Brand Words

Leak badges

Recognition Leak Proof Gap Conversion Friction

Competitors

10 mapped · 2 fully scored

Pyramid Analytics

Technology & Telecom Business Intelligence and Analytics B2B

Pyramid Analytics shows strength in Choose the Market, but leaks control in Guide Choice, especially around Value Anchors, Fair Nudges, Trust Proof.

Bottom signals

0.0 Value Anchors

0.0 Fair Nudges

5.0 Trust Proof

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

DG Steel Group

Manufacturing Steel fabrication B2B

DG Steel Group shows strength in Choose the Market, but leaks control in Guide Choice, especially around Fair Nudges, Test Loop, Value Anchors.

Bottom signals

15.0 Fair Nudges

20.0 Test Loop

20.0 Value Anchors

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Urban Gym Group

Arts, Sports & Entertainment Fitness Clubs B2C

Urban Gym Group shows strength in Build the Brand, but leaks control in Guide Choice, especially around Fair Nudges, Value Anchors, Trust Proof.

Bottom signals

10.0 Fair Nudges

15.0 Value Anchors

20.0 Trust Proof

Leak badges

Proof Gap Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

PUUR Mondzorg

Healthcare & Social Care Dental Services B2C

PUUR Mondzorg shows strength in Build the Brand, but leaks control in Guide Choice, especially around Fair Nudges, Value Anchors, Trust Proof.

Bottom signals

10.0 Fair Nudges

15.0 Value Anchors

20.0 Trust Proof

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

2 mapped · 0 fully scored

Crisp

Retail & Trade Online Grocery Delivery B2C

Crisp shows strength in Choose the Market, but leaks control in Guide Choice, especially around Fair Nudges, Value Anchors, Trust Proof.

Bottom signals

10.0 Fair Nudges

15.0 Value Anchors

20.0 Trust Proof

Leak badges

Recognition Leak Proof Gap Channel Fragility

Competitors

10 mapped · 1 fully scored

Gisou

Manufacturing Haircare B2C

Gisou shows strength in Build the Brand, but leaks control in Guide Choice, especially around Fair Nudges, Value Anchors, Trust Proof.

Bottom signals

15.0 Fair Nudges

20.0 Value Anchors

25.0 Trust Proof

Leak badges

Channel Fragility Conversion Friction Choice Confusion

Competitors

10 mapped · 0 fully scored

E-Flux

Media & Content Art and Culture Both

E-Flux shows strength in Build the Brand, but leaks control in Remove Friction, especially around Test Loop, Drop-Offs, After Purchase.

Bottom signals

25.0 Test Loop

28.0 Drop-Offs

30.0 After Purchase

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

EQOM

Retail & Trade Sexual wellness B2C

EQOM shows strength in Choose the Market, but leaks control in Win Choice, Balance Growth, especially around Hard to Copy, Long-Term Plan, Fair Nudges.

Bottom signals

15.0 Hard to Copy

15.0 Long-Term Plan

15.0 Fair Nudges

Leak badges

Proof Gap Demand Creation Leak Conversion Friction

Competitors

10 mapped · 0 fully scored

DEPT

Media & Content Digital Agency B2B

DEPT shows strength in Choose the Market, but leaks control in Guide Choice, especially around Fair Nudges, Test Loop, Value Anchors.

Bottom signals

40.0 Fair Nudges

45.0 Test Loop

45.0 Value Anchors

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Gradyent

Energy & Utilities Energy Management Software B2B

Gradyent shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Frequency, Always On.

Bottom signals

35.0 Social Recall

38.0 Frequency

38.0 Always On

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

SYMPOWER

Energy & Utilities Energy Flexibility Services B2B

SYMPOWER shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Brand Words.

Bottom signals

40.0 No-Logo Test

40.0 Social Recall

45.0 Brand Words

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Paebbl

Professional & Business Services Carbon Capture and Utilization (CCU) B2B

Paebbl shows strength in Build the Brand, but leaks control in Guide Choice, especially around Channel Risk, Always On, Right Metrics.

Bottom signals

55.0 Channel Risk

55.0 Always On

55.0 Right Metrics

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

5 mapped · 0 fully scored

MONTA

Transport & Logistics E-commerce Fulfillment Services B2B

MONTA shows strength in Build the Brand, but leaks control in Guide Choice, especially around Search Clues, Buying Moments, Audience Fit.

Bottom signals

50.0 Search Clues

55.0 Buying Moments

55.0 Audience Fit

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Rituals

Manufacturing Luxury Personal Care B2C

Rituals shows strength in Build the Brand, but leaks control in Guide Choice, especially around Buying Ease, Trust Proof, Fair Nudges.

Bottom signals

55.0 Buying Ease

55.0 Trust Proof

55.0 Fair Nudges

Leak badges

Conversion Friction Choice Confusion

Competitors

9 mapped · 0 fully scored

Ruiter Dakkapellen

Construction & Real Estate Prefab Dormers B2C

Ruiter Dakkapellen shows strength in Choose the Market, but leaks control in Balance Growth, especially around Social Recall, Brand Spend, Long-Term Plan.

Bottom signals

35.0 Social Recall

35.0 Brand Spend

35.0 Long-Term Plan

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Wessels Bouwgroep

Construction & Real Estate Roofing and Facade Services B2B

Wessels Bouwgroep shows strength in Build the Brand, but leaks control in Remove Friction, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

60.0 Open Space

60.0 Search Clues

60.0 Trade-Offs

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Dudok Horeca Groep

Hospitality Restaurants, Event Venues, Patisserie B2C

Dudok Horeca Groep shows strength in Choose the Market, but leaks control in Guide Choice, especially around Fair Nudges, Value Anchors, Trust Proof.

Bottom signals

15.0 Fair Nudges

20.0 Value Anchors

25.0 Trust Proof

Leak badges

Proof Gap Demand Creation Leak Conversion Friction

Competitors

10 mapped · 0 fully scored

Amberscript

Professional & Business Services Transcription and Subtitling Services B2B

Amberscript shows strength in Build the Brand, but leaks control in Build Memory, especially around Reach, Always On, Search Clues.

Bottom signals

55.0 Reach

55.0 Always On

60.0 Search Clues

Leak badges

Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Transferz

Technology & Telecom Ground Transportation Services B2B

Transferz shows strength in Choose the Market, but leaks control in Own Meaning, especially around No-Logo Test, Emotional Link, Brand Voice.

Bottom signals

50.0 No-Logo Test

50.0 Emotional Link

50.0 Brand Voice

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Vermaat Groep

Hospitality Catering Services B2B

Vermaat Groep shows strength in Choose the Market, but leaks control in Build Memory, especially around No-Logo Test, Social Recall, Frequency.

Bottom signals

35.0 No-Logo Test

35.0 Social Recall

40.0 Frequency

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Blue Ocean Staffing Services

Professional & Business Services Technical and Financial Staffing B2B

Blue Ocean Staffing Services shows strength in Build the Brand, but leaks control in Control the Journey, Remove Friction, especially around Search Clues, Market Shifts, Channel Risk.

Bottom signals

60.0 Search Clues

60.0 Market Shifts

60.0 Channel Risk

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Gain.pro

Finance & Insurance Private Market Intelligence B2B

Gain.pro shows strength in Choose the Market, but leaks control in Guide Choice, especially around Fair Nudges, Test Loop, Value Anchors.

Bottom signals

45.0 Fair Nudges

50.0 Test Loop

50.0 Value Anchors

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Euser

Transport & Logistics Freight and Cargo Services B2B

Euser shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Budget Fit.

Bottom signals

50.0 Social Recall

55.0 No-Logo Test

55.0 Budget Fit

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Partinzo Groep

Healthcare & Social Care Specialized Healthcare Staffing and Training B2B

Partinzo Groep shows strength in Build the Brand, but leaks control in Build Memory, especially around Search Clues, Reach, Social Recall.

Bottom signals

50.0 Search Clues

50.0 Reach

50.0 Social Recall

Leak badges

Proof Gap Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Albron

Hospitality Catering and Hospitality B2B

Albron shows strength in Convert Demand, but leaks control in Make Choices, especially around Target Buyer, Buyer Types, Position.

Bottom signals

45.0 Target Buyer

50.0 Buyer Types

50.0 Position

Leak badges

Strategic Blur

Competitors

10 mapped · 1 fully scored

YOEP

Healthcare & Social Care Youth and Adult Mental Health Services B2C

YOEP shows strength in Choose the Market, but leaks control in Balance Growth, Remove Friction, especially around Long-Term Plan, Test Loop, Fair Nudges.

Bottom signals

55.0 Long-Term Plan

55.0 Test Loop

55.0 Fair Nudges

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

STX Group

Natural Resources Carbon Markets B2B

STX Group shows strength in Choose the Market, but leaks control in Remove Friction, especially around Hidden Journey, Page Flow, Search Clues.

Bottom signals

55.0 Hidden Journey

55.0 Page Flow

60.0 Search Clues

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Tandarts Today

Healthcare & Social Care Dental Services B2C

Tandarts Today shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Bottom signals

45.0 Social Recall

50.0 No-Logo Test

50.0 Reach

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

AMT Medical

Healthcare & Social Care Cardiovascular Medical Devices B2B

AMT Medical shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Bottom signals

40.0 Social Recall

45.0 No-Logo Test

45.0 Reach

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Bomech

Manufacturing Slurry Injection Equipment B2B

Bomech shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Brand Words.

Bottom signals

50.0 No-Logo Test

50.0 Social Recall

55.0 Brand Words

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Van Vulpen

Construction & Real Estate Underground Infrastructure Services B2B

Van Vulpen shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Search Clues, Channel Risk.

Bottom signals

55.0 Social Recall

60.0 Search Clues

60.0 Channel Risk

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Public Search & Kasparov Finance & BI

Professional & Business Services Recruitment Services B2B

Public Search & Kasparov Finance & BI shows strength in Build the Brand, but leaks control in Read Demand, Control Channels, especially around Market Shifts, Channel Risk, Long-Term Plan.

Bottom signals

40.0 Market Shifts

40.0 Channel Risk

40.0 Long-Term Plan

Leak badges

Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Het Gastenhuis

Healthcare & Social Care Elderly Care B2C

Het Gastenhuis shows strength in Choose the Market, but leaks control in Build Memory, especially around Content Fit, Always On, Search Clues.

Bottom signals

55.0 Content Fit

55.0 Always On

60.0 Search Clues

Leak badges

Demand Creation Leak Channel Fragility

Competitors

9 mapped · 0 fully scored

ZALMHUYS GROUP

Agriculture & Food Salmon Processing B2B

ZALMHUYS GROUP shows strength in Build the Brand, but leaks control in Build Memory, especially around Frequency, Social Recall, Search Clues.

Bottom signals

55.0 Frequency

55.0 Social Recall

60.0 Search Clues

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Mistral

Manufacturing Watersports Equipment B2C

Mistral shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Touchpoint Use, Brand Voice.

Bottom signals

50.0 No-Logo Test

50.0 Touchpoint Use

50.0 Brand Voice

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Hommerson

Professional & Business Services Facility Management B2B

Hommerson shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Social Recall, Trigger Priority.

Bottom signals

45.0 No-Logo Test

45.0 Social Recall

50.0 Trigger Priority

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Eetgemak Groep

Agriculture & Food Meal Delivery Services B2B

Eetgemak Groep shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Search Clues, No-Logo Test.

Bottom signals

55.0 Social Recall

60.0 Search Clues

60.0 No-Logo Test

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

9 mapped · 0 fully scored

Intwo

Technology & Telecom Cloud Technology Services B2B

Intwo shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Trade-Offs.

Bottom signals

28.0 Social Recall

30.0 No-Logo Test

35.0 Trade-Offs

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Wolters

Construction & Real Estate Property Maintenance and Renovation B2B

Wolters shows strength in Choose the Market, Convert Demand, but leaks control in Build Memory, especially around Brand Words, Reach, Social Recall.

Bottom signals

50.0 Brand Words

50.0 Reach

50.0 Social Recall

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

KOTUG International

Transport & Logistics Towage Services B2B

KOTUG International shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Search Clues, Touchpoint Use.

Bottom signals

45.0 Social Recall

50.0 Search Clues

50.0 Touchpoint Use

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

The Sharing Group

Other Services Online Services, Energy Solutions, Shared Mobility Both

The Sharing Group shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Visual Codes.

Bottom signals

45.0 No-Logo Test

45.0 Social Recall

50.0 Visual Codes

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Marine People

Transport & Logistics Heavy Lifting and Salvage Operations B2B

Marine People shows strength in Convert Demand, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Bottom signals

40.0 Social Recall

45.0 No-Logo Test

45.0 Reach

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

SDB Groep

Technology & Telecom Health Information Technology B2B

SDB Groep shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Visual Codes.

Bottom signals

45.0 No-Logo Test

45.0 Social Recall

50.0 Visual Codes

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

GAEV Dental

Healthcare & Social Care Dental Services B2C

GAEV Dental shows strength in Build the Brand, but leaks control in Control Channels, especially around Search Clues, Channel Risk, Always On.

Bottom signals

50.0 Search Clues

50.0 Channel Risk

50.0 Always On

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Innatera

Manufacturing Neuromorphic Processors B2B

Innatera shows strength in Convert Demand, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Bottom signals

40.0 Social Recall

45.0 No-Logo Test

45.0 Reach

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Jarola Group

Retail & Trade Technical Products B2B

Jarola Group shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Search Clues, Touchpoint Use.

Bottom signals

45.0 Social Recall

50.0 Search Clues

50.0 Touchpoint Use

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

vidaXL

Retail & Trade Online Retail B2C

vidaXL shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Visual Codes, Touchpoint Use.

Bottom signals

45.0 No-Logo Test

50.0 Visual Codes

50.0 Touchpoint Use

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Roompot Group

Hospitality Holiday Parks and Campsites B2C

Roompot Group shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Visual Codes, Touchpoint Use.

Bottom signals

45.0 No-Logo Test

50.0 Visual Codes

50.0 Touchpoint Use

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

5 mapped · 1 fully scored

ThreatFabric

Technology & Telecom Fraud Prevention B2B

ThreatFabric shows strength in Choose the Market, but leaks control in Remove Friction, especially around Channel Risk, Fair Nudges, Budget Fit.

Bottom signals

60.0 Channel Risk

60.0 Fair Nudges

65.0 Budget Fit

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Keesing Media Group

Media & Content Puzzle Publishing Both

Keesing Media Group shows strength in Build the Brand, but leaks control in Guide Choice, especially around Search Clues, Market Shifts, Channel Risk.

Bottom signals

60.0 Search Clues

60.0 Market Shifts

60.0 Channel Risk

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Van Haaster

Media & Content Creative Communication Agency B2B

Van Haaster shows strength in Choose the Market, Build the Brand, but leaks control in Guide Choice, especially around Right Metrics, Hidden Journey, Page Flow.

Bottom signals

55.0 Right Metrics

55.0 Hidden Journey

55.0 Page Flow

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

8 mapped · 0 fully scored

VHZ Groep

Construction & Real Estate Window and Door Manufacturing B2B

VHZ Groep shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Bottom signals

40.0 Social Recall

45.0 No-Logo Test

45.0 Reach

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Fastned

Energy & Utilities Fast Charging Stations B2C

Fastned shows strength in Choose the Market, but leaks control in Remove Friction, especially around Channel Risk, Test Loop, Brand Spend.

Bottom signals

50.0 Channel Risk

50.0 Test Loop

52.0 Brand Spend

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 1 fully scored

Heesen Yachts

Manufacturing Superyacht manufacturing B2B

Heesen Yachts shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Market Shifts, Channel Mix.

Bottom signals

60.0 Search Clues

60.0 Market Shifts

60.0 Channel Mix

Leak badges

Demand Creation Leak Channel Fragility

Competitors

9 mapped · 0 fully scored

VHB Groep

Natural Resources Metal Recovery B2B

VHB Groep shows strength in Build the Brand, but leaks control in Build Memory, especially around Social Recall, Search Clues, Channel Risk.

Bottom signals

55.0 Social Recall

60.0 Search Clues

60.0 Channel Risk

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

N+P Group

Natural Resources Waste Management and Recycling B2B

N+P Group shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Visual Codes.

Bottom signals

45.0 No-Logo Test

45.0 Social Recall

50.0 Visual Codes

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Hoogweg Paprikakwekerijen

Agriculture & Food Horticulture B2B

Hoogweg Paprikakwekerijen shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Brand Words, Social Recall.

Bottom signals

40.0 No-Logo Test

45.0 Brand Words

45.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

LC Packaging

Manufacturing Flexible transport packaging B2B

LC Packaging shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Bottom signals

50.0 Social Recall

55.0 No-Logo Test

55.0 Reach

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Samenwerkende Kinderopvang

Healthcare & Social Care Daycare and After-School Care B2C

Samenwerkende Kinderopvang shows strength in Choose the Market, but leaks control in Build Memory, especially around No-Logo Test, Social Recall, Search Clues.

Bottom signals

45.0 No-Logo Test

45.0 Social Recall

50.0 Search Clues

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

MAGNA TYRES GROUP

Manufacturing Tyre Manufacturing B2B

MAGNA TYRES GROUP shows strength in Build the Brand, but leaks control in Control Channels, Remove Friction, especially around Market Shifts, Channel Risk, Always On.

Bottom signals

60.0 Market Shifts

60.0 Channel Risk

60.0 Always On

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Censo

Energy & Utilities Energy Management B2B

Censo shows strength in Choose the Market, but leaks control in Build Memory, especially around No-Logo Test, Social Recall, Search Clues.

Bottom signals

55.0 No-Logo Test

55.0 Social Recall

60.0 Search Clues

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 1 fully scored

Ampco Flashlight

Arts, Sports & Entertainment Audio-Visual Equipment Rental and Sales B2B

Ampco Flashlight shows strength in Build the Brand, but leaks control in Build Memory, especially around Social Recall, Search Clues, Reach.

Bottom signals

55.0 Social Recall

60.0 Search Clues

60.0 Reach

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

KOOLEN INDUSTRIES

Energy & Utilities Clean Energy Solutions B2B

KOOLEN INDUSTRIES shows strength in Build the Brand, but leaks control in Guide Choice, especially around Budget Fit, Social Recall, Sales Pressure.

Bottom signals

55.0 Budget Fit

55.0 Social Recall

55.0 Sales Pressure

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Therminon Systems

Energy & Utilities Underfloor Heating Systems B2C

Therminon Systems shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Search Clues, No-Logo Test.

Bottom signals

45.0 Social Recall

50.0 Search Clues

50.0 No-Logo Test

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

9 mapped · 0 fully scored

BridgeFund

Finance & Insurance Business Financing B2B

BridgeFund shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Visual Codes.

Bottom signals

55.0 No-Logo Test

55.0 Social Recall

60.0 Visual Codes

Leak badges

Recognition Leak Demand Creation Leak

Competitors

9 mapped · 0 fully scored

De Beer B.V.

Manufacturing Plumbing and Heating Components B2B

De Beer B.V. shows strength in Build the Brand, but leaks control in Build Memory, especially around Social Recall, Frequency, Search Clues.

Bottom signals

50.0 Social Recall

55.0 Frequency

60.0 Search Clues

Leak badges

Proof Gap Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Mysolution Group

Technology & Telecom Recruitment Software B2B

Mysolution Group shows strength in Choose the Market, but leaks control in Balance Growth, especially around Long-Term Plan, Channel Risk, Always On.

Bottom signals

50.0 Long-Term Plan

55.0 Channel Risk

55.0 Always On

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Itec Printgroup

Technology & Telecom Document Management Services B2B

Itec Printgroup shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Brand Words.

Bottom signals

50.0 No-Logo Test

50.0 Social Recall

55.0 Brand Words

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Scelta Mushrooms Group

Agriculture & Food Mushroom Processing B2B

Scelta Mushrooms Group shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Visual Codes, Social Recall.

Bottom signals

40.0 No-Logo Test

45.0 Visual Codes

45.0 Social Recall

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

SkyNRG

Transport & Logistics Sustainable Aviation Fuel B2B

SkyNRG shows strength in Build the Brand, but leaks control in Remove Friction, especially around Open Space, Trade-Offs, Key Moments.

Bottom signals

70.0 Open Space

70.0 Trade-Offs

70.0 Key Moments

Leak badges

No badge

Competitors

6 mapped · 0 fully scored

TMC

Professional & Business Services Technology Consulting B2B

TMC shows strength in Build the Brand, but leaks control in Know the Market, especially around Price Fit, Real Pain, Search Clues.

Bottom signals

55.0 Price Fit

60.0 Real Pain

60.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Burando Atlantic Group

Transport & Logistics Sustainable Shipping Solutions B2B

Burando Atlantic Group shows strength in Build the Brand, but leaks control in Build Memory, especially around Open Space, Frequency, Always On.

Bottom signals

60.0 Open Space

60.0 Frequency

60.0 Always On

Leak badges

Demand Creation Leak Channel Fragility

Competitors

9 mapped · 1 fully scored

Natural Cosmetics Holland

Manufacturing Natural Cosmetics B2B

Natural Cosmetics Holland shows strength in Choose the Market, but leaks control in Build Memory, especially around No-Logo Test, Reach, Social Recall.

Bottom signals

50.0 No-Logo Test

50.0 Reach

50.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 1 fully scored

Breedweer Facilitaire Diensten

Professional & Business Services Cleaning Services B2B

Breedweer Facilitaire Diensten shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Position, Brand Words.

Bottom signals

50.0 No-Logo Test

55.0 Position

55.0 Brand Words

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Moxba METREX

Natural Resources Recycling Services B2B

Moxba METREX shows strength in Build the Brand, but leaks control in Build Memory, especially around Social Recall, Search Clues, Reach.

Bottom signals

55.0 Social Recall

60.0 Search Clues

60.0 Reach

Leak badges

Demand Creation Leak

Competitors

10 mapped · 0 fully scored

IGS GeboJagema

Manufacturing High-Precision Injection Molding B2B

IGS GeboJagema shows strength in Choose the Market, but leaks control in Control Channels, Build Memory, especially around Channel Mix, Frequency, Always On.

Bottom signals

65.0 Channel Mix

65.0 Frequency

65.0 Always On

Leak badges

Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Workrate

Professional & Business Services Mission Critical Security B2B

Workrate shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Content Fit, Always On.

Bottom signals

60.0 Social Recall

65.0 Content Fit

65.0 Always On

Leak badges

Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Group of Butchers

Agriculture & Food Meat Processing and Convenience Foods B2B

Group of Butchers shows strength in Build the Brand, but leaks control in Control Channels, especially around Open Space, Market Shifts, Channel Risk.

Bottom signals

60.0 Open Space

60.0 Market Shifts

60.0 Channel Risk

Leak badges

Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

TopParken

Arts, Sports & Entertainment Holiday Parks and Accommodations B2C

TopParken shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Competitors, Market Shifts.

Bottom signals

55.0 Search Clues

60.0 Competitors

60.0 Market Shifts

Leak badges

Demand Creation Leak Channel Fragility

Competitors

5 mapped · 1 fully scored

Sportfondsen Groep

Arts, Sports & Entertainment Facility Management B2B

Sportfondsen Groep shows strength in Build the Brand, but leaks control in Control Channels, especially around Search Clues, Channel Mix, Always On.

Bottom signals

55.0 Search Clues

55.0 Channel Mix

55.0 Always On

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

9 mapped · 0 fully scored

Vos Transport Group

Transport & Logistics Road Transport and Warehousing B2B

Vos Transport Group shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, Search Clues, No-Logo Test.

Bottom signals

45.0 Social Recall

50.0 Search Clues

50.0 No-Logo Test

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

7 mapped · 0 fully scored

Bolder Group

Finance & Insurance Corporate Services B2B

Bolder Group shows strength in Choose the Market, but leaks control in Guide Choice, especially around No-Logo Test, Proof, Social Recall.

Bottom signals

55.0 No-Logo Test

55.0 Proof

55.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

PronkGroep

Construction & Real Estate Building Services B2B

PronkGroep shows strength in Choose the Market, but leaks control in Build Memory, especially around Search Clues, No-Logo Test, Channel Risk.

Bottom signals

50.0 Search Clues

50.0 No-Logo Test

50.0 Channel Risk

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Oceanwide Expeditions

Hospitality Expedition Cruises B2C

Oceanwide Expeditions shows strength in Build the Brand, but leaks control in Build Memory, especially around Search Clues, Reach, Open Space.

Bottom signals

50.0 Search Clues

50.0 Reach

60.0 Open Space

Leak badges

Demand Creation Leak Channel Fragility Choice Confusion

Competitors

9 mapped · 0 fully scored

VP Textile

Manufacturing Workwear and Protective Clothing B2B

VP Textile shows strength in Choose the Market, Build the Brand, but leaks control in Guide Choice, especially around Fair Nudges, Test Loop, Value Anchors.

Bottom signals

50.0 Fair Nudges

55.0 Test Loop

55.0 Value Anchors

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

QuantWare

Manufacturing Quantum Computing Hardware B2B

QuantWare shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Frequency, Search Clues.

Bottom signals

55.0 No-Logo Test

55.0 Frequency

60.0 Search Clues

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 1 fully scored

Goedegebuur

Agriculture & Food Beef Processing B2B

Goedegebuur shows strength in Choose the Market, but leaks control in Build Memory, especially around Search Clues, Visual Codes, Reach.

Bottom signals

50.0 Search Clues

50.0 Visual Codes

50.0 Reach

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

MR MARVIS

Retail & Trade Men's Clothing B2C

MR MARVIS shows strength in Build the Brand, but leaks control in Read Demand, especially around Market Shifts, Open Space, Trigger Priority.

Bottom signals

55.0 Market Shifts

60.0 Open Space

60.0 Trigger Priority

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Novon

Professional & Business Services Cleaning Services B2B

Novon shows strength in Build the Brand, but leaks control in Build Memory, especially around Open Space, Social Recall, Price Fit.

Bottom signals

60.0 Open Space

60.0 Social Recall

65.0 Price Fit

Leak badges

Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Effektief Groep

Professional & Business Services Cleaning Services B2B

Effektief Groep shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Brand Words, Long-Term Plan.

Bottom signals

50.0 No-Logo Test

55.0 Brand Words

55.0 Long-Term Plan

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Wajer Yachts

Manufacturing Luxury Yacht Manufacturing B2C

Wajer Yachts shows strength in Build the Brand, but leaks control in Build Memory, especially around Search Clues, Reach, Social Recall.

Bottom signals

60.0 Search Clues

60.0 Reach

60.0 Social Recall

Leak badges

Demand Creation Leak

Competitors

9 mapped · 0 fully scored

Quatt

Energy & Utilities Home Energy Solutions B2C

Quatt shows strength in Choose the Market, but leaks control in Build Memory, especially around Visual Codes, Reach, Social Recall.

Bottom signals

50.0 Visual Codes

50.0 Reach

50.0 Social Recall

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 1 fully scored

STAEDEAN

Technology & Telecom Enterprise Resource Planning (ERP) Software B2B

STAEDEAN shows strength in Convert Demand, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Frequency.

Bottom signals

50.0 Social Recall

55.0 No-Logo Test

55.0 Frequency

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

elk®

Construction & Real Estate Property Renovation and Maintenance B2B

elk® shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Market Shifts.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Market Shifts

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

EW Facility Services

Professional & Business Services Cleaning Services B2B

EW Facility Services shows strength in Build the Brand, but leaks control in Build Memory, especially around Search Clues, Frequency, Social Recall.

Bottom signals

60.0 Search Clues

60.0 Frequency

60.0 Social Recall

Leak badges

Demand Creation Leak

Competitors

9 mapped · 0 fully scored

Willemsen-de Koning Groep

Transport & Logistics Passenger Transport Services B2B

Willemsen-de Koning Groep shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Visual Codes, Touchpoint Use.

Bottom signals

45.0 No-Logo Test

50.0 Visual Codes

50.0 Touchpoint Use

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Licent

Finance & Insurance Insurance and Financial Advisory B2B

Licent shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Search Clues, Brand Words.

Bottom signals

50.0 No-Logo Test

55.0 Search Clues

55.0 Brand Words

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Axivate Horeca Group

Hospitality Restaurant Management and Investment B2C

Axivate Horeca Group shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Search Clues.

Bottom signals

45.0 No-Logo Test

45.0 Social Recall

50.0 Search Clues

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Tony's Chocolonely

Agriculture & Food Ethical and Fair Trade Chocolate B2C

Tony's Chocolonely shows strength in Build the Brand, but leaks control in Control Channels, especially around Open Space, Market Shifts, Channel Mix.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 Channel Mix

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

YER

Professional & Business Services Recruitment Services B2B

YER shows strength in Choose the Market, but leaks control in Control Channels, especially around Open Space, Search Clues, Consistency.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Consistency

Leak badges

No badge

Competitors

10 mapped · 1 fully scored

Weaviate

Technology & Telecom Vector search engine / Semantic search platform B2B

Weaviate shows strength in Build the Brand, but leaks control in Guide Choice, especially around Market Shifts, Always On, After Purchase.

Bottom signals

60.0 Market Shifts

60.0 Always On

60.0 After Purchase

Leak badges

Proof Gap Demand Creation Leak Choice Confusion

Competitors

9 mapped · 0 fully scored

Kiwa

Professional & Business Services Testing, Inspection, and Certification (TIC) B2B

Kiwa shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Brand Words, Open Space.

Bottom signals

50.0 No-Logo Test

55.0 Brand Words

60.0 Open Space

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

TenCate Grass

Arts, Sports & Entertainment Artificial Turf Manufacturing B2B

TenCate Grass shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Visual Codes.

Bottom signals

50.0 No-Logo Test

50.0 Social Recall

55.0 Visual Codes

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Perspectief Groep

Professional & Business Services Occupational Health and Safety Services B2B

Perspectief Groep shows strength in Choose the Market, but leaks control in Guide Choice, especially around Fair Nudges, Test Loop, Value Anchors.

Bottom signals

50.0 Fair Nudges

55.0 Test Loop

55.0 Value Anchors

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

6 mapped · 0 fully scored

Icecat

Technology & Telecom Product Content Management B2B

Icecat shows strength in Choose the Market, but leaks control in Build Memory, especially around No-Logo Test, Brand Voice, Social Recall.

Bottom signals

55.0 No-Logo Test

55.0 Brand Voice

55.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Convoi Group

Manufacturing Industrial Relocations and Installations B2B

Convoi Group shows strength in Choose the Market, but leaks control in Be Recognised, especially around Visual Codes, Market Shifts, Brand Words.

Bottom signals

50.0 Visual Codes

55.0 Market Shifts

55.0 Brand Words

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

De Klok Logistics

Transport & Logistics Freight Transportation and Warehousing B2B

De Klok Logistics shows strength in Choose the Market, Build the Brand, but leaks control in Read Demand, Own Meaning, especially around Market Shifts, Same Story, Channel Risk.

Bottom signals

50.0 Market Shifts

50.0 Same Story

50.0 Channel Risk

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

7 mapped · 0 fully scored

SVZ Transport

Transport & Logistics Freight Transport Services B2B

SVZ Transport shows strength in Choose the Market, but leaks control in Balance Growth, Remove Friction, especially around Long-Term Plan, Test Loop, Fair Nudges.

Bottom signals

55.0 Long-Term Plan

55.0 Test Loop

55.0 Fair Nudges

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

4 mapped · 0 fully scored

Wetron Group

Technology & Telecom Industrial Automation Solutions B2B

Wetron Group shows strength in Build the Brand, but leaks control in Control Channels, Balance Growth, especially around Search Clues, Channel Risk, Long-Term Plan.

Bottom signals

55.0 Search Clues

55.0 Channel Risk

55.0 Long-Term Plan

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Cradle

Healthcare & Social Care Protein Engineering B2B

Cradle shows strength in Choose the Market, but leaks control in Own Meaning, Control Channels, especially around Same Story, Channel Risk, Long-Term Plan.

Bottom signals

55.0 Same Story

55.0 Channel Risk

55.0 Long-Term Plan

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Lumion

Technology & Telecom 3D Visualization Software B2B

Lumion shows strength in Build the Brand, but leaks control in Read Demand, especially around Price Fit, Search Clues, Open Space.

Bottom signals

60.0 Price Fit

60.0 Search Clues

65.0 Open Space

Leak badges

No badge

Competitors

9 mapped · 0 fully scored

Van Halteren Groep

Manufacturing Advanced Engineering Solutions B2B

Van Halteren Groep shows strength in Choose the Market, but leaks control in Build Memory, especially around Search Clues, No-Logo Test, Reach.

Bottom signals

50.0 Search Clues

50.0 No-Logo Test

50.0 Reach

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

9 mapped · 0 fully scored

AMP Groep

Transport & Logistics Specialized Logistics Services B2B

AMP Groep shows strength in Build the Brand, but leaks control in Remove Friction, especially around Market Shifts, Open Space, Trigger Priority.

Bottom signals

60.0 Market Shifts

65.0 Open Space

65.0 Trigger Priority

Leak badges

Conversion Friction Choice Confusion

Competitors

10 mapped · 0 fully scored

SKYTREE

Technology & Telecom Direct Air Capture (DAC) B2B

SKYTREE shows strength in Build the Brand, but leaks control in Build Memory, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

60.0 Open Space

60.0 Search Clues

60.0 Trade-Offs

Leak badges

Demand Creation Leak Channel Fragility Strategic Blur

Competitors

2 mapped · 0 fully scored

Axelera AI

Manufacturing AI Hardware B2B

Axelera AI shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Frequency.

Bottom signals

50.0 Social Recall

55.0 No-Logo Test

55.0 Frequency

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Moore DRV

Finance & Insurance Accounting and Advisory Services B2B

Moore DRV shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around No-Logo Test, Social Recall, Market Shifts.

Bottom signals

50.0 No-Logo Test

50.0 Social Recall

55.0 Market Shifts

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Technische Verenigde Bedrijven

Construction & Real Estate Technical Installations and Management Services B2B

Technische Verenigde Bedrijven shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Visual Codes, Social Recall.

Bottom signals

40.0 No-Logo Test

45.0 Visual Codes

45.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Power2X

Energy & Utilities Clean Molecule Projects B2B

Power2X shows strength in Choose the Market, but leaks control in Control Channels, especially around Consistency, Channel Mix, Social Recall.

Bottom signals

65.0 Consistency

65.0 Channel Mix

65.0 Social Recall

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Qblox

Technology & Telecom Quantum Control Electronics B2B

Qblox shows strength in Choose the Market, but leaks control in Control Channels, especially around Consistency, Channel Mix, Social Recall.

Bottom signals

65.0 Consistency

65.0 Channel Mix

65.0 Social Recall

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Paques

Natural Resources Water and Wastewater Treatment B2B

Paques shows strength in Choose the Market, but leaks control in Control Channels, especially around Consistency, Channel Mix, Social Recall.

Bottom signals

65.0 Consistency

65.0 Channel Mix

65.0 Social Recall

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Mental Care Group

Healthcare & Social Care Mental Health Care Providers Both

Mental Care Group shows strength in Choose the Market, but leaks control in Control Channels, especially around Channel Mix, Open Space, Search Clues.

Bottom signals

65.0 Channel Mix

70.0 Open Space

70.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Rojo Integrations

Technology & Telecom Enterprise Application Integration B2B

Rojo Integrations shows strength in Choose the Market, but leaks control in Balance Growth, Remove Friction, especially around Long-Term Plan, Test Loop, Market Shifts.

Bottom signals

55.0 Long-Term Plan

55.0 Test Loop

60.0 Market Shifts

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Gebo Tours

Transport & Logistics coach services B2C

Gebo Tours shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Competitors, Open Space.

Bottom signals

50.0 Search Clues

55.0 Competitors

60.0 Open Space

Leak badges

Demand Creation Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Groendus

Energy & Utilities Energy Services B2B

Groendus shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Brand Words, Social Recall.

Bottom signals

50.0 No-Logo Test

55.0 Brand Words

55.0 Social Recall

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 1 fully scored

Cold Care Group

Construction & Real Estate Specialized Construction B2B

Cold Care Group shows strength in Build the Brand, but leaks control in Build Memory, especially around Search Clues, Reach, Social Recall.

Bottom signals

50.0 Search Clues

50.0 Reach

50.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

9 mapped · 0 fully scored

DELOS Bouwgroep

Construction & Real Estate Infrastructure and Residential Construction B2B

DELOS Bouwgroep shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Visual Codes, Consistency.

Bottom signals

40.0 No-Logo Test

45.0 Visual Codes

45.0 Consistency

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Picnic

Retail & Trade E-commerce B2C

Picnic shows strength in Build the Brand, but leaks control in Read Demand, especially around Market Shifts, Open Space, Trigger Priority.

Bottom signals

60.0 Market Shifts

65.0 Open Space

65.0 Trigger Priority

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Optima Cycles

Other Services Bicycles B2C

Optima Cycles shows strength in Build the Brand, but leaks control in Balance Growth, especially around Resource Focus, Open Space, Market Shifts.

Bottom signals

55.0 Resource Focus

60.0 Open Space

60.0 Market Shifts

Leak badges

Channel Fragility Strategic Blur

Competitors

9 mapped · 0 fully scored

TicketSwap

Arts, Sports & Entertainment Secondary Ticketing B2C

TicketSwap shows strength in Build the Brand, but leaks control in Read Demand, Control Channels, especially around Search Clues, Trade-Offs, Channel Risk.

Bottom signals

70.0 Search Clues

70.0 Trade-Offs

70.0 Channel Risk

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Aldi

Retail & Trade Grocery Stores B2C

Aldi shows strength in Build the Brand, but leaks control in Build Memory, Remove Friction, especially around Open Space, Market Shifts, Channel Risk.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 Channel Risk

Leak badges

No badge

Competitors

10 mapped · 1 fully scored

Dexter Energy

Energy & Utilities Power Forecasting and Trading Optimization B2B

Dexter Energy shows strength in Choose the Market, but leaks control in Be Recognised, especially around Consistency, No-Logo Test, Same Story.

Bottom signals

60.0 Consistency

65.0 No-Logo Test

65.0 Same Story

Leak badges

Recognition Leak

Competitors

8 mapped · 0 fully scored

Alphatron Marine

Other Services

Alphatron Marine shows strength in Build the Brand, but leaks control in Control Channels, Build Memory, especially around Open Space, Search Clues, Channel Mix.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Channel Mix

Leak badges

No badge

Competitors

0 mapped · 0 fully scored

Kramer Food Family

Agriculture & Food Fresh Convenience Foods B2B

Kramer Food Family shows strength in Build the Brand, but leaks control in Build Memory, Remove Friction, especially around Search Clues, Social Recall, Open Space.

Bottom signals

60.0 Search Clues

65.0 Social Recall

70.0 Open Space

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

SolarDuck

Energy & Utilities Offshore Floating Photovoltaic (OFPV) Systems B2B

SolarDuck shows strength in Build the Brand, but leaks control in Control Channels, Remove Friction, especially around Price Fit, Search Clues, Trade-Offs.

Bottom signals

70.0 Price Fit

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Zig

Technology & Telecom Software Development B2B

Zig shows strength in Build the Brand, but leaks control in Remove Friction, especially around Trigger Priority, Open Space, Search Clues.

Bottom signals

60.0 Trigger Priority

65.0 Open Space

65.0 Search Clues

Leak badges

Conversion Friction

Competitors

10 mapped · 0 fully scored

Linthorst

Energy & Utilities Sustainable Energy Solutions B2B

Linthorst shows strength in Choose the Market, but leaks control in Be Recognised, especially around Consistency, Search Clues, No-Logo Test.

Bottom signals

55.0 Consistency

60.0 Search Clues

60.0 No-Logo Test

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

LOA Full Surface Group

Manufacturing Surface Treatment Services B2B

LOA Full Surface Group shows strength in Build the Brand, Convert Demand, but leaks control in Build Memory, especially around Search Clues, Social Recall, Competitors.

Bottom signals

55.0 Search Clues

55.0 Social Recall

60.0 Competitors

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

ElastIQ-Connect

Technology & Telecom Data and Business Consultancy B2B

ElastIQ-Connect shows strength in Choose the Market, but leaks control in Balance Growth, Remove Friction, especially around Long-Term Plan, Test Loop, Fair Nudges.

Bottom signals

55.0 Long-Term Plan

55.0 Test Loop

55.0 Fair Nudges

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

BOREALIS HOTEL GROUP

Hospitality Hotel Development and Management B2B

BOREALIS HOTEL GROUP shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Open Space, Search Clues.

Bottom signals

45.0 No-Logo Test

50.0 Open Space

50.0 Search Clues

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Backbase

Finance & Insurance Banking software B2B

Backbase shows strength in Choose the Market, but leaks control in Control the Journey, Guide Choice, especially around Price Fit, Market Shifts, No-Logo Test.

Bottom signals

75.0 Price Fit

75.0 Market Shifts

75.0 No-Logo Test

Leak badges

No badge

Competitors

9 mapped · 0 fully scored

ICTRecht

Professional & Business Services Internet and ICT Law B2B

ICTRecht shows strength in Build the Brand, but leaks control in Build Memory, especially around Social Recall, Open Space, Market Shifts.

Bottom signals

65.0 Social Recall

70.0 Open Space

70.0 Market Shifts

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Aquilum Groep

Healthcare & Social Care Occupational Health Services B2B

Aquilum Groep shows strength in Create Demand, but leaks control in Guide Choice, especially around Open Space, Trade-Offs, Proof.

Bottom signals

60.0 Open Space

60.0 Trade-Offs

60.0 Proof

Leak badges

Proof Gap Channel Fragility Choice Confusion

Competitors

10 mapped · 0 fully scored

Hardeman Egg Group

Agriculture & Food Egg Production and Processing B2B

Hardeman Egg Group shows strength in Choose the Market, but leaks control in Control Channels, Balance Growth, especially around Channel Risk, Long-Term Plan, Test Loop.

Bottom signals

55.0 Channel Risk

55.0 Long-Term Plan

55.0 Test Loop

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

NEM Energy Group

Manufacturing Heat Transfer and Energy Recovery Solutions B2B

NEM Energy Group shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around Market Shifts, Consistency, Social Recall.

Bottom signals

55.0 Market Shifts

55.0 Consistency

55.0 Social Recall

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Meubelzorg

Retail & Trade Custom Comfort Seating B2C

Meubelzorg shows strength in Build the Brand, but leaks control in Read Demand, Build Memory, especially around Price Fit, Search Clues, Open Space.

Bottom signals

60.0 Price Fit

65.0 Search Clues

70.0 Open Space

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

ULC Groep

Construction & Real Estate Building Services B2B

ULC Groep shows strength in Build the Brand, but leaks control in Read Demand, especially around Open Space, Market Shifts, Search Clues.

Bottom signals

60.0 Open Space

60.0 Market Shifts

65.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Heemskerk

Government & Education Municipal Government Unknown

Heemskerk shows strength in Convert Demand, but leaks control in Be Recognised, especially around Visual Codes, Brand Words, Open Space.

Bottom signals

50.0 Visual Codes

55.0 Brand Words

60.0 Open Space

Leak badges

Recognition Leak

Competitors

10 mapped · 0 fully scored

Bizzdesign

Technology & Telecom Enterprise Architecture Management B2B

Bizzdesign shows strength in Build the Brand, but leaks control in Remove Friction, especially around Trade-Offs, Open Space, Trigger Priority.

Bottom signals

60.0 Trade-Offs

65.0 Open Space

65.0 Trigger Priority

Leak badges

Conversion Friction

Competitors

9 mapped · 0 fully scored

HOLLAND WATER

Energy & Utilities Water Management Services B2B

HOLLAND WATER shows strength in Build the Brand, but leaks control in Read Demand, Build Memory, especially around Open Space, Market Shifts, Growth Logic.

Bottom signals

60.0 Open Space

60.0 Market Shifts

60.0 Growth Logic

Leak badges

Demand Creation Leak Channel Fragility Choice Confusion

Competitors

10 mapped · 0 fully scored

HVEG Fashion Group

Manufacturing Private Label Fashion B2B

HVEG Fashion Group shows strength in Choose the Market, but leaks control in Build Memory, especially around Search Clues, Visual Codes, Reach.

Bottom signals

50.0 Search Clues

50.0 Visual Codes

50.0 Reach

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

PM Group

Construction & Real Estate Project Delivery Services B2B

PM Group shows strength in Choose the Market, but leaks control in Control Channels, especially around Open Space, Market Shifts, Resource Focus.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 Resource Focus

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

RailCube

Technology & Telecom Rail Operations Management Software B2B

RailCube shows strength in Build the Brand, but leaks control in Build Memory, especially around Open Space, Content Fit, Price Fit.

Bottom signals

65.0 Open Space

65.0 Content Fit

70.0 Price Fit

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Marktlink

Finance & Insurance Mergers and Acquisitions Advisory B2B

Marktlink shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Open Space, Trigger Priority.

Bottom signals

60.0 Search Clues

65.0 Open Space

65.0 Trigger Priority

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

FGN

Transport & Logistics Bulk Liquid Logistics B2B

FGN shows strength in Choose the Market, but leaks control in Win Choice, especially around Proof, Position, Brand Voice.

Bottom signals

45.0 Proof

50.0 Position

50.0 Brand Voice

Leak badges

Proof Gap Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

ALOXE

Manufacturing Recycled Plastics B2B

ALOXE shows strength in Choose the Market, but leaks control in Read Demand, especially around Search Clues, Same Story, Channel Risk.

Bottom signals

50.0 Search Clues

50.0 Same Story

50.0 Channel Risk

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Pink Gellac

Manufacturing Nail Care B2C

Pink Gellac shows strength in Build the Brand, but leaks control in Know the Market, Read Demand, especially around Price Fit, Market Shifts, Channel Risk.

Bottom signals

60.0 Price Fit

65.0 Market Shifts

65.0 Channel Risk

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

My Jewellery

Retail & Trade Fashion and Accessories B2C

My Jewellery shows strength in Create Demand, but leaks control in Read Demand, especially around Market Shifts, Open Space, Search Clues.

Bottom signals

60.0 Market Shifts

65.0 Open Space

65.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Van Mossel

Manufacturing Automotive Retail and Services Both

Van Mossel shows strength in Create Demand, but leaks control in Know the Market, Win Choice, especially around Open Space, Position, No-Logo Test.

Bottom signals

60.0 Open Space

60.0 Position

60.0 No-Logo Test

Leak badges

Proof Gap

Competitors

10 mapped · 0 fully scored

Timmermans Infra

Construction & Real Estate Infrastructure Services B2B

Timmermans Infra shows strength in Build the Brand, but leaks control in Control Channels, especially around Open Space, No-Logo Test, Budget Fit.

Bottom signals

55.0 Open Space

55.0 No-Logo Test

55.0 Budget Fit

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

VHD

Other Services Mobility and Medical Assistance B2B

VHD shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Price Fit, Trigger Priority.

Bottom signals

50.0 Search Clues

55.0 Price Fit

55.0 Trigger Priority

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Enstall

Energy & Utilities Solar Mounting Solutions B2B

Enstall shows strength in Build the Brand, but leaks control in Build Memory, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

9 mapped · 0 fully scored

Uitgekookt

Agriculture & Food meal delivery service B2C

Uitgekookt shows strength in Build the Brand, but leaks control in Build Memory, especially around Search Clues, No-Logo Test, Reach.

Bottom signals

60.0 Search Clues

60.0 No-Logo Test

60.0 Reach

Leak badges

Recognition Leak Demand Creation Leak

Competitors

10 mapped · 1 fully scored

Yellow Hive

Finance & Insurance Insurance Brokerage B2B

Yellow Hive shows strength in Create Demand, but leaks control in Win Choice, especially around Proof, Open Space, Position.

Bottom signals

55.0 Proof

60.0 Open Space

60.0 Position

Leak badges

Proof Gap

Competitors

10 mapped · 0 fully scored

Factris

Finance & Insurance Invoice Financing B2B

Factris shows strength in Convert Demand, but leaks control in Build Memory, especially around Trade-Offs, Search Clues, Social Recall.

Bottom signals

50.0 Trade-Offs

55.0 Search Clues

55.0 Social Recall

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

8 mapped · 0 fully scored

Check Technologies

Technology & Telecom Mobility-as-a-Service (MaaS) B2B

Check Technologies shows strength in Choose the Market, but leaks control in Guide Choice, especially around Trade-Offs, Seen Difference, Search Clues.

Bottom signals

55.0 Trade-Offs

55.0 Seen Difference

60.0 Search Clues

Leak badges

Proof Gap Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

APsystems Europe

Energy & Utilities Solar Energy Equipment B2B

APsystems Europe shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Social Recall, Open Space.

Bottom signals

55.0 No-Logo Test

55.0 Social Recall

60.0 Open Space

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Adyen

Finance & Insurance Payment Processing and Gateway B2B

Adyen shows strength in Convert Demand, but leaks control in Know the Market, especially around Price Fit, Open Space, Trade-Offs.

Bottom signals

60.0 Price Fit

70.0 Open Space

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Nextview Consulting

Technology & Telecom Salesforce Consulting B2B

Nextview Consulting shows strength in Build the Brand, but leaks control in Control Channels, Build Memory, especially around Open Space, Market Shifts, Channel Mix.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 Channel Mix

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Lidl

Retail & Trade Grocery Retail B2C

Lidl shows strength in Build the Brand, but leaks control in Build Memory, Remove Friction, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 1 fully scored

Mews

Technology & Telecom Hotel Management Software B2B

Mews shows strength in Choose the Market, but leaks control in Remove Friction, especially around Price Fit, Search Clues, Trade-Offs.

Bottom signals

60.0 Price Fit

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

IMPROVEN

Professional & Business Services Management Consulting B2B

IMPROVEN shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Market Shifts.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Market Shifts

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

TBAuctions

Technology & Telecom Online Auction Platforms B2B

TBAuctions shows strength in Build the Brand, but leaks control in Guide Choice, especially around Search Clues, Trust Proof, Open Space.

Bottom signals

60.0 Search Clues

60.0 Trust Proof

65.0 Open Space

Leak badges

Proof Gap Choice Confusion

Competitors

10 mapped · 0 fully scored

Greener Power Solutions

Energy & Utilities Mobile Battery Solutions B2B

Greener Power Solutions shows strength in Choose the Market, but leaks control in Be Recognised, especially around Competitors, No-Logo Test, Price Fit.

Bottom signals

70.0 Competitors

70.0 No-Logo Test

75.0 Price Fit

Leak badges

No badge

Competitors

8 mapped · 0 fully scored

Avania

Healthcare & Social Care Contract Research Organization (CRO) B2B

Avania shows strength in Choose the Market, but leaks control in Be Recognised, especially around No-Logo Test, Open Space, Market Shifts.

Bottom signals

65.0 No-Logo Test

70.0 Open Space

70.0 Market Shifts

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Open Dutch Fiber

Technology & Telecom Fiber optic network infrastructure B2B

Open Dutch Fiber shows strength in Build the Brand, but leaks control in Read Demand, Control the Journey, especially around Search Clues, Price Fit, Buying Moments.

Bottom signals

65.0 Search Clues

70.0 Price Fit

70.0 Buying Moments

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Zonneplan

Energy & Utilities Solar Energy Solutions B2C

Zonneplan shows strength in Build the Brand, but leaks control in Balance Growth, especially around Open Space, Market Shifts, Channel Risk.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 Channel Risk

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

CarePay International

Technology & Telecom Health Insurance Technology B2B

CarePay International shows strength in Build the Brand, but leaks control in Control Channels, Balance Growth, especially around Open Space, Search Clues, Consistency.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Consistency

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Castor EDC

Healthcare & Social Care Clinical Trial Management Software B2B

Castor EDC shows strength in Build the Brand, but leaks control in Control Channels, Balance Growth, especially around Open Space, Search Clues, Consistency.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Consistency

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

EyeTi

Technology & Telecom IT Services B2B

EyeTi shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Market Shifts.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Market Shifts

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Powersports Distribution Group

Retail & Trade Motorcycle parts and accessories B2B

Powersports Distribution Group shows strength in Choose the Market, but leaks control in Be Recognised, Own Meaning, especially around Search Clues, No-Logo Test, Brand Voice.

Bottom signals

60.0 Search Clues

60.0 No-Logo Test

60.0 Brand Voice

Leak badges

Recognition Leak

Competitors

10 mapped · 0 fully scored

Blinqx

Technology & Telecom AI-driven workflow platforms B2B

Blinqx shows strength in Choose the Market, but leaks control in Own Meaning, Control Channels, especially around Market Shifts, Same Story, Channel Risk.

Bottom signals

55.0 Market Shifts

55.0 Same Story

55.0 Channel Risk

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Vitadent Mondzorg

Healthcare & Social Care Dental Care Services B2B

Vitadent Mondzorg shows strength in Choose the Market, but leaks control in Read Demand, Own Meaning, especially around Market Shifts, Same Story, Channel Risk.

Bottom signals

50.0 Market Shifts

50.0 Same Story

50.0 Channel Risk

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

HoSt

Energy & Utilities Renewable Energy Systems B2B

HoSt shows strength in Convert Demand, but leaks control in Make Choices, especially around Open Space, Trade-Offs, Price Fit.

Bottom signals

70.0 Open Space

70.0 Trade-Offs

75.0 Price Fit

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

QLS Fulfilment

Transport & Logistics E-commerce Fulfilment Services B2B

QLS Fulfilment shows strength in Choose the Market, but leaks control in Build Memory, especially around Open Space, Search Clues, Consistency.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Consistency

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

YoungOnes

Technology & Telecom Freelance staffing platform B2B

YoungOnes shows strength in Choose the Market, but leaks control in Win Choice, especially around Trade-Offs, No-Logo Test, Seen Difference.

Bottom signals

65.0 Trade-Offs

65.0 No-Logo Test

65.0 Seen Difference

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Belsimpel

Retail & Trade Consumer Electronics B2C

Belsimpel shows strength in Create Demand, but leaks control in Remove Friction, especially around Open Space, Market Shifts, Buyer Types.

Bottom signals

70.0 Open Space

70.0 Market Shifts

75.0 Buyer Types

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Team Rockstars IT

Technology & Telecom IT Consulting B2B

Team Rockstars IT shows strength in Choose the Market, but leaks control in Control Channels, Balance Growth, especially around Price Fit, No-Logo Test, Budget Fit.

Bottom signals

70.0 Price Fit

70.0 No-Logo Test

70.0 Budget Fit

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

OTC Flow

Natural Resources Environmental Commodities Trading B2B

OTC Flow shows strength in Build the Brand, but leaks control in Read Demand, Build Memory, especially around Market Shifts, Always On, Open Space.

Bottom signals

60.0 Market Shifts

60.0 Always On

65.0 Open Space

Leak badges

Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Hartman Groep

Transport & Logistics Temperature-controlled transport B2B

Hartman Groep shows strength in Build the Brand, but leaks control in Read Demand, especially around Competitors, Market Shifts, Trade-Offs.

Bottom signals

60.0 Competitors

60.0 Market Shifts

60.0 Trade-Offs

Leak badges

Channel Fragility

Competitors

10 mapped · 0 fully scored

Ennatuurlijk

Energy & Utilities Renewable Energy Services Both

Ennatuurlijk shows strength in Choose the Market, but leaks control in Read Demand, Be Recognised, especially around Market Shifts, Touchpoint Use, Hard to Copy.

Bottom signals

60.0 Market Shifts

60.0 Touchpoint Use

60.0 Hard to Copy

Leak badges

Recognition Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Hudig & Veder Group

Transport & Logistics Transportation and Warehousing Services B2B

Hudig & Veder Group shows strength in Build the Brand, but leaks control in Know the Market, Make Choices, especially around Search Clues, Open Space, Resource Focus.

Bottom signals

55.0 Search Clues

60.0 Open Space

60.0 Resource Focus

Leak badges

Channel Fragility Conversion Friction Choice Confusion

Competitors

10 mapped · 0 fully scored

New Packaging Group

Manufacturing Sustainable packaging solutions B2B

New Packaging Group shows strength in Choose the Market, but leaks control in Read Demand, Be Recognised, especially around Market Shifts, Touchpoint Use, Hard to Copy.

Bottom signals

60.0 Market Shifts

60.0 Touchpoint Use

60.0 Hard to Copy

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Vesper

Media & Content Commodity Intelligence B2B

Vesper shows strength in Build the Brand, but leaks control in Make Choices, especially around Resource Focus, Trade-Offs, Competitors.

Bottom signals

50.0 Resource Focus

55.0 Trade-Offs

60.0 Competitors

Leak badges

Channel Fragility Conversion Friction Choice Confusion

Competitors

10 mapped · 1 fully scored

Happy Horizon

Media & Content Digital Marketing Agency B2B

Happy Horizon shows strength in Choose the Market, but leaks control in Know the Market, Be Recognised, especially around Open Space, Touchpoint Use, Same Story.

Bottom signals

60.0 Open Space

60.0 Touchpoint Use

60.0 Same Story

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 1 fully scored

Arts en Zorg

Healthcare & Social Care Primary Healthcare Services B2C

Arts en Zorg shows strength in Create Demand, Convert Demand, but leaks control in Be Recognised, especially around Position, No-Logo Test, Market Shifts.

Bottom signals

50.0 Position

50.0 No-Logo Test

55.0 Market Shifts

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

TENWAYS

Manufacturing Electric Bicycles B2C

TENWAYS shows strength in Create Demand, but leaks control in Guide Choice, especially around Trade-Offs, Open Space, Search Clues.

Bottom signals

55.0 Trade-Offs

60.0 Open Space

60.0 Search Clues

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Actos Groep

Professional & Business Services Professional Staffing Services B2B

Actos Groep shows strength in Choose the Market, but leaks control in Own Meaning, Win Choice, especially around Market Size, Open Space, Search Clues.

Bottom signals

55.0 Market Size

55.0 Open Space

55.0 Search Clues

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

NX Filtration

Energy & Utilities Membrane Filtration Technology B2B

NX Filtration shows strength in Build the Brand, but leaks control in Control Channels, Remove Friction, especially around Open Space, Search Clues, Consistency.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Consistency

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Erdotex Group

Manufacturing Textile Sorting and Processing B2B

Erdotex Group shows strength in Build the Brand, but leaks control in Build Memory, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

HB RTS

Transport & Logistics Reusable Transport Items (RTIs) Services B2B

HB RTS shows strength in Choose the Market, but leaks control in Build Memory, Guide Choice, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

NATEC

Energy & Utilities Solar Energy Distribution B2B

NATEC shows strength in Choose the Market, but leaks control in Control Channels, Balance Growth, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Ploegam

Construction & Real Estate Infrastructure Development B2B

Ploegam shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Search Clues.

Bottom signals

65.0 Open Space

70.0 Price Fit

70.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Debets Schalke

Agriculture & Food Greenhouse Construction B2B

Debets Schalke shows strength in Build the Brand, but leaks control in Read Demand, especially around Market Shifts, Open Space, Trigger Priority.

Bottom signals

60.0 Market Shifts

65.0 Open Space

65.0 Trigger Priority

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Eyelove

Retail & Trade Eyewear B2C

Eyelove shows strength in Choose the Market, but leaks control in Balance Growth, especially around Market Shifts, Open Space, Search Clues.

Bottom signals

65.0 Market Shifts

70.0 Open Space

70.0 Search Clues

Leak badges

No badge

Competitors

5 mapped · 0 fully scored

Consolid

Professional & Business Services Personnel mediation and training B2B

Consolid shows strength in Build the Brand, but leaks control in Know the Market, Read Demand, especially around Open Space, Market Shifts, Price Fit.

Bottom signals

60.0 Open Space

60.0 Market Shifts

65.0 Price Fit

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

VDK Groep

Construction & Real Estate Installation Technology B2B

VDK Groep shows strength in Choose the Market, but leaks control in Read Demand, especially around Search Clues, Open Space, Trigger Priority.

Bottom signals

60.0 Search Clues

65.0 Open Space

65.0 Trigger Priority

Leak badges

Proof Gap

Competitors

10 mapped · 0 fully scored

Last Mile Solutions

Energy & Utilities Electric Vehicle (EV) Charging Infrastructure B2B

Last Mile Solutions shows strength in Choose the Market, Build the Brand, but leaks control in Build Memory, especially around Social Recall, Open Space, Search Clues.

Bottom signals

65.0 Social Recall

70.0 Open Space

70.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 2 fully scored

Sansidor

Professional & Business Services Facilities & Maintenance Services B2B

Sansidor shows strength in Choose the Market, but leaks control in Be Recognised, Balance Growth, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Meijers Assurantiën

Finance & Insurance Insurance Brokerage B2B

Meijers Assurantiën shows strength in Choose the Market, but leaks control in Build Memory, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Social Deal

Retail & Trade Daily deals platform B2C

Social Deal shows strength in Create Demand, but leaks control in Read Demand, especially around Market Shifts, Competitors, Position.

Bottom signals

60.0 Market Shifts

65.0 Competitors

65.0 Position

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Action

Retail & Trade Non-food discount retail B2C

Action shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Market Shifts, Always On.

Bottom signals

60.0 Search Clues

60.0 Market Shifts

60.0 Always On

Leak badges

Demand Creation Leak

Competitors

10 mapped · 2 fully scored

Alumio

Technology & Telecom Integration Platform as a Service (iPaaS) B2B

Alumio shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Search Clues.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Search Clues

Leak badges

Proof Gap

Competitors

10 mapped · 0 fully scored

Allego

Energy & Utilities EV Charging Solutions B2B

Allego shows strength in Choose the Market, but leaks control in Be Recognised, Own Meaning, especially around Open Space, Position, No-Logo Test.

Bottom signals

60.0 Open Space

60.0 Position

60.0 No-Logo Test

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 1 fully scored

Stepp Footcare

Healthcare & Social Care Foot and movement care B2C

Stepp Footcare shows strength in Build the Brand, but leaks control in Guide Choice, especially around Open Space, Search Clues, Trade-Offs.

Bottom signals

70.0 Open Space

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

4 mapped · 0 fully scored

BCS

Technology & Telecom HR and payroll software B2B

BCS shows strength in Build the Brand, but leaks control in Read Demand, especially around Search Clues, Open Space, Trigger Priority.

Bottom signals

60.0 Search Clues

65.0 Open Space

65.0 Trigger Priority

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

AMCO Solutions

Technology & Telecom Management Consulting B2B

AMCO Solutions shows strength in Build the Brand, but leaks control in Be Recognised, especially around Open Space, Consistency, Price Fit.

Bottom signals

60.0 Open Space

60.0 Consistency

65.0 Price Fit

Leak badges

Recognition Leak

Competitors

10 mapped · 0 fully scored

Beter Thuis Wonen

Healthcare & Social Care In-Home Health Care B2C

Beter Thuis Wonen shows strength in Choose the Market, but leaks control in Build Memory, especially around Trade-Offs, Social Recall, Open Space.

Bottom signals

55.0 Trade-Offs

55.0 Social Recall

60.0 Open Space

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

DataSnipper

Technology & Telecom Audit and Finance Automation B2B

DataSnipper shows strength in Build the Brand, but leaks control in Know the Market, Read Demand, especially around Price Fit, Search Clues, Trade-Offs.

Bottom signals

60.0 Price Fit

70.0 Search Clues

70.0 Trade-Offs

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Intermax Group

Technology & Telecom Cloud Services B2B

Intermax Group shows strength in Choose the Market, but leaks control in Be Recognised, Balance Growth, especially around Open Space, Market Shifts, No-Logo Test.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 No-Logo Test

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

FORTA

Healthcare & Social Care Psychological Services B2C

FORTA shows strength in Choose the Market, Convert Demand, but leaks control in Be Recognised, especially around No-Logo Test, Search Clues, Position.

Bottom signals

55.0 No-Logo Test

60.0 Search Clues

60.0 Position

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

Medux

Healthcare & Social Care Medical Equipment and Services B2B

Medux shows strength in Build the Brand, but leaks control in Read Demand, Be Recognised, especially around Open Space, Market Shifts, No-Logo Test.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 No-Logo Test

Leak badges

No badge

Competitors

8 mapped · 0 fully scored

ROCSYS

Energy & Utilities Autonomous Charging Systems B2B

ROCSYS shows strength in Choose the Market, but leaks control in Be Recognised, especially around Competitors, No-Logo Test, Price Fit.

Bottom signals

70.0 Competitors

70.0 No-Logo Test

75.0 Price Fit

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Mollie

Finance & Insurance Payment Service Provider B2B

Mollie shows strength in Build the Brand, but leaks control in Read Demand, especially around Price Fit, Market Shifts, Trigger Priority.

Bottom signals

60.0 Price Fit

60.0 Market Shifts

65.0 Trigger Priority

Leak badges

No badge

Competitors

9 mapped · 1 fully scored

Steboma

Construction & Real Estate Ventilation Services B2B

Steboma shows strength in Choose the Market, but leaks control in Be Recognised, especially around Open Space, No-Logo Test, Social Recall.

Bottom signals

65.0 Open Space

65.0 No-Logo Test

65.0 Social Recall

Leak badges

No badge

Competitors

10 mapped · 1 fully scored

HeatTransformers

Natural Resources Renewable Energy Solutions B2C

HeatTransformers shows strength in Choose the Market, Build the Brand, but leaks control in Guide Choice, especially around Open Space, Market Shifts, Price Fit.

Bottom signals

70.0 Open Space

70.0 Market Shifts

75.0 Price Fit

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Adjust

Technology & Telecom Mobile App Analytics B2B

Adjust shows strength in Build the Brand, but leaks control in Guide Choice, especially around Open Space, Trade-Offs, Price Fit.

Bottom signals

70.0 Open Space

70.0 Trade-Offs

75.0 Price Fit

Leak badges

No badge

Competitors

9 mapped · 0 fully scored

Nuna

Retail & Trade Baby Gear B2C

Nuna shows strength in Choose the Market, but leaks control in Be Recognised, especially around Open Space, Market Shifts, No-Logo Test.

Bottom signals

70.0 Open Space

70.0 Market Shifts

70.0 No-Logo Test

Leak badges

No badge

Competitors

10 mapped · 1 fully scored

PXR

Media & Content Digital Publishing B2C

PXR shows strength in Create Demand, but leaks control in Know the Market, especially around Price Fit, Real Pain, Search Clues.

Bottom signals

65.0 Price Fit

70.0 Real Pain

70.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Valcon

Professional & Business Services Business Transformation Consulting B2B

Valcon shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Trigger Priority.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Trigger Priority

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Sakko Groep

Other Services Fuel Distribution, Electric Vehicle Charging, Modular Construction B2B

Sakko Groep shows strength in Choose the Market, but leaks control in Be Recognised, Build Memory, especially around Open Space, No-Logo Test, Social Recall.

Bottom signals

65.0 Open Space

65.0 No-Logo Test

65.0 Social Recall

Leak badges

No badge

Competitors

10 mapped · 2 fully scored

Atrium Agri

Agriculture & Food Greenhouse Construction and Agricultural Technology B2B

Atrium Agri shows strength in Build the Brand, Create Demand, but leaks control in Know the Market, especially around Open Space, Proof, Trust Proof.

Bottom signals

60.0 Open Space

60.0 Proof

60.0 Trust Proof

Leak badges

Proof Gap

Competitors

9 mapped · 0 fully scored

Andra Tech Group

Manufacturing Precision Mechanical Components B2B

Andra Tech Group shows strength in Choose the Market, but leaks control in Be Recognised, especially around Search Clues, Consistency, Social Recall.

Bottom signals

60.0 Search Clues

60.0 Consistency

60.0 Social Recall

Leak badges

Recognition Leak Demand Creation Leak

Competitors

10 mapped · 0 fully scored

WoodWatch

Retail & Trade Watchmaking B2C

WoodWatch shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Market Shifts.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Market Shifts

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Polarsteps

Technology & Telecom Travel Apps B2C

Polarsteps shows strength in Choose the Market, Convert Demand, but leaks control in Be Recognised, especially around No-Logo Test, Position, Competitors.

Bottom signals

50.0 No-Logo Test

55.0 Position

60.0 Competitors

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

LifeGoods Group

Retail & Trade E-commerce B2C

LifeGoods Group shows strength in Convert Demand, but leaks control in Be Recognised, especially around Position, No-Logo Test, Open Space.

Bottom signals

50.0 Position

50.0 No-Logo Test

55.0 Open Space

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Finom

Finance & Insurance Business Banking B2B

Finom shows strength in Convert Demand, but leaks control in Control Channels, Balance Growth, especially around Open Space, Trade-Offs, No-Logo Test.

Bottom signals

75.0 Open Space

75.0 Trade-Offs

75.0 No-Logo Test

Leak badges

No badge

Competitors

10 mapped · 1 fully scored

Yielder Group

Technology & Telecom Managed IT Services B2B

Yielder Group shows strength in Build the Brand, but leaks control in Know the Market, especially around Open Space, Price Fit, Search Clues.

Bottom signals

65.0 Open Space

70.0 Price Fit

70.0 Search Clues

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

De Krim Texel

Hospitality Holiday Parks and Resorts B2C

De Krim Texel shows strength in Build the Brand, Create Demand, but leaks control in Read Demand, especially around Market Shifts, Open Space, Trigger Priority.

Bottom signals

60.0 Market Shifts

65.0 Open Space

65.0 Trigger Priority

Leak badges

No badge

Competitors

9 mapped · 2 fully scored

Creative Fabrica

Retail & Trade Digital design assets Both

Creative Fabrica shows strength in Build the Brand, Create Demand, but leaks control in Know the Market, Control Channels, especially around Open Space, Trade-Offs, Channel Risk.

Bottom signals

60.0 Open Space

60.0 Trade-Offs

60.0 Channel Risk

Leak badges

Proof Gap Channel Fragility

Competitors

10 mapped · 0 fully scored

Soly

Energy & Utilities Solar Energy Solutions B2C

Soly shows strength in Build the Brand, Convert Demand, but leaks control in Know the Market, Own Meaning, especially around Open Space, Same Story, Channel Risk.

Bottom signals

60.0 Open Space

60.0 Same Story

60.0 Channel Risk

Leak badges

Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Envipco

Technology & Telecom Reverse Vending Machines B2B

Envipco shows strength in Build the Brand, Convert Demand, but leaks control in Know the Market, Make Choices, especially around Open Space, Resource Focus, Same Story.

Bottom signals

60.0 Open Space

60.0 Resource Focus

60.0 Same Story

Leak badges

Channel Fragility Conversion Friction Strategic Blur

Competitors

10 mapped · 0 fully scored

Seeders

Media & Content Digital Marketing B2B

Seeders shows strength in Choose the Market, Convert Demand, but leaks control in Know the Market, Be Recognised, especially around Open Space, Touchpoint Use, Same Story.

Bottom signals

60.0 Open Space

60.0 Touchpoint Use

60.0 Same Story

Leak badges

Recognition Leak Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Nelson Schoenen

Retail & Trade Footwear Retail B2C

Nelson Schoenen shows strength in Create Demand, Convert Demand, but leaks control in Read Demand, Own Meaning, especially around Open Space, Market Shifts, Real Pain.

Bottom signals

65.0 Open Space

65.0 Market Shifts

70.0 Real Pain

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

Elektramat

Retail & Trade Electrical Installation Materials B2B

Elektramat shows strength in Build the Brand, but leaks control in Know the Market, Control Channels, especially around Open Space, Price Fit, Market Shifts.

Bottom signals

60.0 Open Space

65.0 Price Fit

65.0 Market Shifts

Leak badges

Proof Gap

Competitors

10 mapped · 0 fully scored

Polette

Retail & Trade Eyewear B2C

Polette shows strength in Create Demand, but leaks control in Read Demand, especially around Open Space, Search Clues, Market Shifts.

Bottom signals

60.0 Open Space

60.0 Search Clues

60.0 Market Shifts

Leak badges

Proof Gap Channel Fragility Conversion Friction

Competitors

10 mapped · 0 fully scored

Boekestijn Transport Service

Transport & Logistics Road Transport Services B2B

Boekestijn Transport Service shows strength in Build the Brand, Create Demand, but leaks control in Read Demand, especially around Market Shifts, Open Space, Trigger Priority.

Bottom signals

55.0 Market Shifts

60.0 Open Space

60.0 Trigger Priority

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

9 mapped · 0 fully scored

bunq

Finance & Insurance Neobank B2C

bunq shows strength in Choose the Market, but leaks control in Be Recognised, especially around Price Fit, No-Logo Test, Open Space.

Bottom signals

60.0 Price Fit

65.0 No-Logo Test

70.0 Open Space

Leak badges

No badge

Competitors

10 mapped · 0 fully scored

BARENTZ

Manufacturing Specialty Ingredients Distribution B2B

BARENTZ shows strength in Choose the Market, Build the Brand, but leaks control in Read Demand, especially around Search Clues, Market Shifts, Consistency.

Bottom signals

60.0 Search Clues

60.0 Market Shifts

60.0 Consistency

Leak badges

Recognition Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

ANAC Carwash

Other Services Car Wash Services B2C

ANAC Carwash shows strength in Choose the Market, but leaks control in Read Demand, especially around Search Clues, Price Fit, Trigger Priority.

Bottom signals

50.0 Search Clues

55.0 Price Fit

55.0 Trigger Priority

Leak badges

Recognition Leak Proof Gap Demand Creation Leak

Competitors

10 mapped · 0 fully scored

Metyis

Professional & Business Services Management Consulting B2B

Metyis shows strength in Choose the Market, but leaks control in Know the Market, Make Choices, especially around Open Space, Market Shifts, Resource Focus.

Bottom signals

60.0 Open Space

60.0 Market Shifts

60.0 Resource Focus

Leak badges

Recognition Leak Demand Creation Leak Channel Fragility

Competitors

10 mapped · 0 fully scored

TheyDo

Technology & Telecom Customer Experience Management B2B

TheyDo shows strength in Choose the Market, Build the Brand, but leaks control in Know the Market, Be Recognised, especially around Open Space, Touchpoint Use, Channel Risk.

Bottom signals

60.0 Open Space

60.0 Touchpoint Use

60.0 Channel Risk

Leak badges

Recognition Leak Channel Fragility Journey Blind Spot

Competitors

10 mapped · 0 fully scored