The instant crush index Marketing Control Graph

Marketing looks healthy until you see the leaks.

252 companies scored across 60 brand signals. Most companies do not lack activity. They lack control.

Fully scored 252 companies in the index
Average score 70.5 Brand Control Score
Below 80 98.0% fragile, leaking or critical
Weakest block Create Demand most common market leak
Top leak badge Channel Fragility across scored companies
Referenced competitors 1604 not fully scored yet

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All 252 companies

Instant Crush Index

Be recognised 1.55
Be found 3.75
Be chosen 2.50
Be bought 1.00
01

Silverflow

https://www.silverflow.com

Finance & Insurance Payment Processing B2B
Instant Crush Index
2.20
Score band
critical
Weakest block
Be bought

Silverflow offers a cloud-native payment processing platform with a single API connection to card networks, enabling real-time insights and innovation.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 2.50
Be found 2.75
Be chosen 3.59
Be bought 1.52
02

Pyramid Analytics

https://www.pyramidanalytics.com

Technology & Telecom Business Intelligence and Analytics B2B
Instant Crush Index
2.59
Score band
critical
Weakest block
Be bought

Pyramid Analytics offers an AI-driven decision intelligence platform that empowers users to make data-driven decisions through advanced analytics and business intelligence tools.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 2.25
Be found 1.91
Be chosen 3.32
Be bought 1.50
03

DG Steel Group

https://www.dgsteelgroup.com

Manufacturing Steel fabrication B2B
Instant Crush Index
2.25
Score band
critical
Weakest block
Be bought

A Dutch metalworking group offering comprehensive fabrication solutions.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.67
Be found 3.42
Be chosen 3.65
Be bought 2.25
04

Urban Gym Group

https://www.urbangymgroup.com

Arts, Sports & Entertainment Fitness Clubs B2C
Instant Crush Index
3.25
Score band
leaking
Weakest block
Be bought

A leading European fitness group offering innovative gym concepts in urban centers.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.59
Be found 3.34
Be chosen 3.54
Be bought 2.25
05

PUUR Mondzorg

https://www.puurmondzorg.nl

Healthcare & Social Care Dental Services B2C
Instant Crush Index
3.18
Score band
leaking
Weakest block
Be bought

PUUR Mondzorg is a group of dental practices in Northern Netherlands offering comprehensive oral healthcare services.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.42
Be found 3.25
Be chosen 3.57
Be bought 2.25
06

Crisp

https://crisp.nl

Retail & Trade Online Grocery Delivery B2C
Instant Crush Index
3.12
Score band
leaking
Weakest block
Be bought

Crisp is a B Corp certified supermarket app delivering fresh, quality groceries directly to customers in the Netherlands and Flanders.

Crisp's strong brand recognition is not consistently supported by clear positioning and differentiation.

View breakdown

Instant Crush Index

Be recognised 3.75
Be found 3.59
Be chosen 3.59
Be bought 2.50
07

Gisou

https://www.gisou.com

Manufacturing Haircare B2C
Instant Crush Index
3.35
Score band
leaking
Weakest block
Be bought

Gisou is a cosmetics brand specializing in honey-infused beauty products, rooted in a six-generation beekeeping heritage.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.05
Be found 2.61
Be chosen 2.88
Be bought 1.94
08

E-Flux

https://www.e-flux.com

Media & Content Art and Culture Both
Instant Crush Index
2.61
Score band
critical
Weakest block
Be bought

E-Flux is a publishing platform and archive dedicated to contemporary art, culture, and theory.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 2.50
Be found 2.50
Be chosen 3.45
Be bought 2.50
09

EQOM

https://www.eqom.com

Retail & Trade Sexual wellness B2C
Instant Crush Index
2.74
Score band
critical
Weakest block
Be recognised

EQOM is a European e-commerce group specializing in sexual wellness products and services.

A specialist brand with a generic public face.

View breakdown

Instant Crush Index

Be recognised 3.59
Be found 3.34
Be chosen 3.67
Be bought 2.75
10

DEPT

https://www.deptagency.com

Media & Content Digital Agency B2B
Instant Crush Index
3.34
Score band
leaking
Weakest block
Be bought

Dept is a digital agency that unites creativity, technology, and data to help brands build and accelerate their digital business.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.13
Be found 2.29
Be chosen 3.19
Be bought 2.67
11

Gradyent

https://www.gradyent.ai

Energy & Utilities Energy Management Software B2B
Instant Crush Index
2.82
Score band
critical
Weakest block
Be found

Gradyent provides a real-time Digital Twin Platform to optimize and decarbonize heating and cooling grids.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 2.76
Be found 2.59
Be chosen 3.45
Be bought 2.64
12

SYMPOWER

https://www.sympower.net

Energy & Utilities Energy Flexibility Services B2B
Instant Crush Index
2.86
Score band
critical
Weakest block
Be found

Sympower is a European company specializing in energy flexibility services, including demand response and battery energy storage system (BESS) optimization.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.82
Be found 3.15
Be chosen 3.75
Be bought 2.97
13

Paebbl

https://www.paebbl.com

Professional & Business Services Carbon Capture and Utilization (CCU) B2B
Instant Crush Index
3.42
Score band
leaking
Weakest block
Be bought

Paebbl transforms CO₂ into sustainable construction materials to reduce the carbon footprint of the built environment.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.75
Be found 2.92
Be chosen 3.39
Be bought 2.90
14

MONTA

https://www.monta.nl

Transport & Logistics E-commerce Fulfillment Services B2B
Instant Crush Index
3.24
Score band
leaking
Weakest block
Be bought

Monta is a Dutch e-commerce logistics company offering fulfillment services, shipping solutions, and warehouse management software to online retailers.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 4.00
Be found 3.89
Be chosen 3.72
Be bought 3.17
15

Rituals

https://www.rituals.com

Manufacturing Luxury Personal Care B2C
Instant Crush Index
3.69
Score band
fragile
Weakest block
Be bought

Rituals is a Dutch cosmetics and wellness company offering luxury home and body products inspired by ancient traditions.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.04
Be found 2.24
Be chosen 3.07
Be bought 2.85
16

Ruiter Dakkapellen

https://www.ruiterdakkapellen.nl

Construction & Real Estate Prefab Dormers B2C
Instant Crush Index
2.80
Score band
critical
Weakest block
Be found

Ruiter Dakkapellen specializes in the design, production, and installation of custom prefab dormers and attic solutions in the Netherlands.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.99
Be found 3.32
Be chosen 3.59
Be bought 3.20
17

Wessels Bouwgroep

https://www.wesselsbouwgroep.nl

Construction & Real Estate Roofing and Facade Services B2B
Instant Crush Index
3.52
Score band
fragile
Weakest block
Be bought

Wessels Bouwgroep specializes in sustainable roofing and facade solutions for new construction and renovation projects across the Netherlands.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.17
Be found 3.17
Be chosen 3.25
Be bought 2.50
18

Dudok Horeca Groep

https://www.dudok.nl

Hospitality Restaurants, Event Venues, Patisserie B2C
Instant Crush Index
3.02
Score band
leaking
Weakest block
Be bought

Dudok Horeca Groep is a leading Dutch hospitality group specializing in restaurants, event venues, and artisanal patisserie.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.89
Be found 3.15
Be chosen 3.72
Be bought 3.64
19

Amberscript

https://www.amberscript.com

Professional & Business Services Transcription and Subtitling Services B2B
Instant Crush Index
3.60
Score band
fragile
Weakest block
Be found

Amberscript provides secure, high-quality transcription and subtitling services using advanced speech-to-text technology and expert language professionals.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 2.80
Be found 3.22
Be chosen 3.51
Be bought 3.01
20

Transferz

https://www.transferz.com

Technology & Telecom Ground Transportation Services B2B
Instant Crush Index
3.14
Score band
leaking
Weakest block
Be recognised

Transferz is a B2B technology company offering a global marketplace for pre-booked ground transportation services, primarily focusing on airport transfers.

A specialist brand with a generic public face.

View breakdown

Instant Crush Index

Be recognised 2.91
Be found 2.49
Be chosen 3.19
Be bought 3.00
21

Vermaat Groep

https://www.vermaat.com

Hospitality Catering Services B2B
Instant Crush Index
2.90
Score band
critical
Weakest block
Be found

Vermaat Groep is a leading European specialist in tailor-made hospitality solutions, offering premium food and beverage services across various sectors.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.89
Be found 3.45
Be chosen 3.67
Be bought 3.22
22

Blue Ocean Staffing Services

https://www.blueocean.nl

Professional & Business Services Technical and Financial Staffing B2B
Instant Crush Index
3.55
Score band
fragile
Weakest block
Be bought

Blue Ocean Staffing Services is a Dutch staffing company specializing in technical and financial sectors, operating across the Netherlands, Belgium, and South Africa.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.59
Be found 3.35
Be chosen 3.64
Be bought 2.97
23

Gain.pro

https://www.gain.pro

Finance & Insurance Private Market Intelligence B2B
Instant Crush Index
3.39
Score band
leaking
Weakest block
Be bought

Gain.pro is a private market intelligence platform providing comprehensive insights into private companies, investors, advisors, deals, and industries.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.44
Be found 3.05
Be chosen 3.72
Be bought 3.54
24

Euser

https://www.euser.nl

Transport & Logistics Freight and Cargo Services B2B
Instant Crush Index
3.44
Score band
leaking
Weakest block
Be found

Euser is a Dutch logistics service provider specializing in retail, pallet distribution, horeca, and pharmaceutical sectors.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.55
Be found 2.94
Be chosen 3.42
Be bought 2.89
25

Partinzo Groep

https://www.partinzo.nl

Healthcare & Social Care Specialized Healthcare Staffing and Training B2B
Instant Crush Index
3.20
Score band
leaking
Weakest block
Be bought

Partinzo Groep is a Dutch holding company uniting four specialized healthcare service providers.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.70
Be found 3.80
Be chosen 3.17
Be bought 3.82
26

Albron

https://www.albron.nl

Hospitality Catering and Hospitality B2B
Instant Crush Index
3.62
Score band
fragile
Weakest block
Be chosen

Albron is the largest independent foodservice organization in the Netherlands, providing catering and hospitality services across various sectors.

The market story runs ahead of the choices buyers see.

View breakdown

Instant Crush Index

Be recognised 3.76
Be found 3.42
Be chosen 3.97
Be bought 3.34
27

YOEP

https://www.yoep.nl

Healthcare & Social Care Youth and Adult Mental Health Services B2C
Instant Crush Index
3.62
Score band
fragile
Weakest block
Be bought

YOEP provides mental health care and support services for children, adolescents, and adults in the Netherlands.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.61
Be found 3.45
Be chosen 3.72
Be bought 3.09
28

STX Group

https://www.stxgroup.eu

Natural Resources Carbon Markets B2B
Instant Crush Index
3.47
Score band
leaking
Weakest block
Be bought

Global environmental commodities trader offering solutions across energy, fuels, gas, and carbon markets.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.51
Be found 3.07
Be chosen 3.69
Be bought 3.14
29

Tandarts Today

https://www.tandarts-today.nl

Healthcare & Social Care Dental Services B2C
Instant Crush Index
3.35
Score band
leaking
Weakest block
Be found

Tandarts Today is a Dutch dental service organization managing a network of dental practices across the Netherlands.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.05
Be found 2.79
Be chosen 3.40
Be bought 2.90
30

AMT Medical

https://www.amt-medical.nl

Healthcare & Social Care Cardiovascular Medical Devices B2B
Instant Crush Index
3.04
Score band
leaking
Weakest block
Be found

AMT Medical is a Dutch medtech company developing the ELANA® Heart Bypass System to revolutionize coronary artery bypass surgery through minimally invasive techniques.

AMT Medical's strong technological innovation contrasts with limited brand recognition and market presence.

View breakdown

Instant Crush Index

Be recognised 3.01
Be found 3.00
Be chosen 3.60
Be bought 3.00
31

Bomech

https://www.bomech.nl

Manufacturing Slurry Injection Equipment B2B
Instant Crush Index
3.16
Score band
leaking
Weakest block
Be found

Dutch manufacturer specializing in trailing shoe slurry injectors for precise nutrient application in agriculture.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.92
Be found 3.35
Be chosen 3.94
Be bought 3.51
32

Van Vulpen

https://www.vanvulpen.nl

Construction & Real Estate Underground Infrastructure Services B2B
Instant Crush Index
3.68
Score band
fragile
Weakest block
Be found

Van Vulpen specializes in underground infrastructure, focusing on the installation and maintenance of cables and pipelines across the Netherlands.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.50
Be found 2.92
Be chosen 3.34
Be bought 3.34
33

Public Search & Kasparov Finance & BI

https://www.publicsearch.nl

Professional & Business Services Recruitment Services B2B
Instant Crush Index
3.27
Score band
leaking
Weakest block
Be found

A Dutch company specializing in connecting financial professionals with organizations in the public sector.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.89
Be found 3.39
Be chosen 3.97
Be bought 3.76
34

Het Gastenhuis

https://www.hetgastenhuis.nl

Healthcare & Social Care Elderly Care B2C
Instant Crush Index
3.75
Score band
fragile
Weakest block
Be found

Het Gastenhuis provides personalized, 24-hour residential care for individuals with dementia in a homely environment across the Netherlands.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.72
Be found 3.14
Be chosen 3.67
Be bought 3.14
35

ZALMHUYS GROUP

https://www.zalmhuys.com

Agriculture & Food Salmon Processing B2B
Instant Crush Index
3.41
Score band
leaking
Weakest block
Be found

A Dutch seafood company offering a comprehensive range of fresh, frozen, and smoked salmon products.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 2.85
Be found 2.84
Be chosen 3.39
Be bought 2.82
36

Mistral

https://www.mistral.nl

Manufacturing Watersports Equipment B2C
Instant Crush Index
2.97
Score band
critical
Weakest block
Be bought

Mistral is a Dutch company specializing in the design, manufacture, and distribution of watersports equipment, including wing foil boards and windsurfing gear.

Limited Online Presence and Customer Engagement

View breakdown

Reading rule: Scores use a 0–5 scale (two decimals). Five brackets: score runs light blue to IC blue; remainder runs IC pink to light pink.