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YOEP

YOEP provides mental health care and support services for children, adolescents, and adults in the Netherlands.

Healthcare & Social Care Youth and Adult Mental Health Services B2C Netherlands

The proof exists; buyers still have to work to find it.

Total score 72.4 Brand Control Score
Score band Fragile overall control level
Control gap 12.6 strongest minus weakest block
Weakest area Balance Growth lowest control area
Weakest block Convert Demand lowest block score
Competitors 10 mapped competitor set

Control block scores

Control areas

Choose the Market

Know the Market 80.0
Read Demand 78.0
Make Choices 80.0

Build the Brand

Be Recognised 75.0
Own Meaning 75.0
Win Choice 76.0

Create Demand

Control Channels 70.0
Build Memory 70.0
Balance Growth 65.0

Convert Demand

Control the Journey 70.0
Remove Friction 65.0
Guide Choice 65.0

Weakest signals

Leak badges

Demand Creation Leak
Channel Fragility
Conversion Friction
Choice Confusion
Journey Blind Spot

Competitor set

Arkin Offers a wide range of mental health services
referenced
GGZ inGeest Provides comprehensive mental health care
referenced
GGZ Drenthe Provides mental health care in the Drenthe region
referenced
GGZ Friesland Provides mental health care in the Friesland region
referenced
GGZ Oost Brabant Offers mental health services in the East Brabant area
referenced
GGZ Centraal Offers mental health services in central Netherlands
referenced
Dimence Groep Provides mental health care in the Overijssel region
referenced
Lentis Provides mental health care in the Groningen region
referenced
Parnassia Groep Provides mental health care
referenced
GGZ Noord-Holland-Noord Offers mental health services
referenced

Profile summary

Category

Healthcare & Social Care

Sub-category

Youth and Adult Mental Health Services

Region

Netherlands

Target market

B2C

Company type

service

Primary buyer

Children, adolescents, and adults seeking mental health support

Core offering

Mental health care and support services

Main use case

Addressing mental health issues and developmental challenges

Buying triggers

Referral from healthcare providers, Parental concern for a child's well-being, Personal recognition of mental health challenges

Evaluation criteria

Range and relevance of services offered, Accessibility and convenience of service delivery, Reputation and expertise of the organization

Differentiators

Integration of mental health care with educational support, Personalized and flexible service delivery, Specialized programs for specific conditions like autism and ADHD