The instant crush index Marketing Control Graph

Marketing looks healthy until you see the leaks.

252 companies scored across 60 brand signals. Most companies do not lack activity. They lack control.

Fully scored 252 companies in the index
Average score 70.5 Brand Control Score
Below 80 98.0% fragile, leaking or critical
Weakest block Create Demand most common market leak
Top leak badge Channel Fragility across scored companies
Referenced competitors 1604 not fully scored yet

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All 252 companies

Instant Crush Index

Be recognised 3.54
Be found 3.57
Be chosen 3.72
Be bought 3.57
181

Powersports Distribution Group

https://www.powersportsdistributiongroup.com

Retail & Trade Motorcycle parts and accessories B2B
Instant Crush Index
3.60
Score band
fragile
Weakest block
Be recognised

Europe's fastest-growing distributor of motorcycle parts and accessories.

Rapid Expansion with Strong Local Partnerships

View breakdown

Instant Crush Index

Be recognised 3.42
Be found 3.34
Be chosen 3.51
Be bought 3.42
182

Blinqx

https://blinqx.tech

Technology & Telecom AI-driven workflow platforms B2B
Instant Crush Index
3.42
Score band
leaking
Weakest block
Be found

Blinqx provides AI-driven workflow platforms to empower service professionals in their growth and success.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.17
Be found 3.09
Be chosen 3.26
Be bought 3.09
183

Vitadent Mondzorg

https://www.vitadent.nl

Healthcare & Social Care Dental Care Services B2B
Instant Crush Index
3.15
Score band
leaking
Weakest block
Be found

Provides professional dental care services to dependent clients within healthcare institutions in the Netherlands.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 4.06
Be found 4.05
Be chosen 3.97
Be bought 4.14
184

HoSt

https://www.host.nl

Energy & Utilities Renewable Energy Systems B2B
Instant Crush Index
4.06
Score band
controlled
Weakest block
Be chosen

HoSt is a Dutch company specializing in renewable energy technology, offering high-tech energy systems and services for sustainable energy solutions.

The market story runs ahead of the choices buyers see.

View breakdown

Instant Crush Index

Be recognised 3.94
Be found 3.86
Be chosen 4.04
Be bought 3.89
185

QLS Fulfilment

https://www.qls.nl

Transport & Logistics E-commerce Fulfilment Services B2B
Instant Crush Index
3.93
Score band
fragile
Weakest block
Be found

QLS Fulfilment is a Dutch family-owned company specializing in comprehensive logistics solutions for e-commerce businesses.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.72
Be found 3.80
Be chosen 3.89
Be bought 3.79
186

YoungOnes

https://www.youngones.com

Technology & Telecom Freelance staffing platform B2B
Instant Crush Index
3.80
Score band
fragile
Weakest block
Be recognised

YoungOnes is a Dutch platform connecting businesses with a network of over 100,000 freelancers for flexible, short-term assignments.

A specialist brand with a generic public face.

View breakdown

Instant Crush Index

Be recognised 4.04
Be found 4.05
Be chosen 3.99
Be bought 3.89
187

Belsimpel

https://www.belsimpel.nl

Retail & Trade Consumer Electronics B2C
Instant Crush Index
3.99
Score band
fragile
Weakest block
Be bought

Belsimpel is a Dutch telecom retailer offering a wide range of mobile phones, subscriptions, and accessories.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.92
Be found 3.80
Be chosen 3.97
Be bought 3.89
188

Team Rockstars IT

https://www.teamrockstars.nl

Technology & Telecom IT Consulting B2B
Instant Crush Index
3.89
Score band
fragile
Weakest block
Be found

A Dutch IT company specializing in data, AI, software, cloud, and security solutions.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.85
Be found 3.69
Be chosen 3.72
Be bought 3.72
189

OTC Flow

https://www.otcflow.com

Natural Resources Environmental Commodities Trading B2B
Instant Crush Index
3.74
Score band
fragile
Weakest block
Be found

OTC Flow is a leading liquidity provider specializing in financial-environmental products, facilitating businesses' transition to a low-carbon future.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.70
Be found 3.54
Be chosen 3.59
Be bought 3.64
190

Hartman Groep

https://www.hartmangroep.nl

Transport & Logistics Temperature-controlled transport B2B
Instant Crush Index
3.61
Score band
fragile
Weakest block
Be found

A Dutch logistics company specializing in temperature-controlled transport of fresh produce to and from Scandinavia.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.59
Be found 3.59
Be chosen 3.67
Be bought 3.50
191

Ennatuurlijk

https://www.ennatuurlijk.nl

Energy & Utilities Renewable Energy Services Both
Instant Crush Index
3.59
Score band
fragile
Weakest block
Be bought

Ennatuurlijk is a Dutch company specializing in providing local sustainable heating and cooling solutions.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.67
Be found 3.59
Be chosen 3.51
Be bought 3.50
192

Hudig & Veder Group

https://www.hudigveder.nl

Transport & Logistics Transportation and Warehousing Services B2B
Instant Crush Index
3.57
Score band
fragile
Weakest block
Be bought

A family-owned logistics provider offering comprehensive transportation, warehousing, and handling services.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.59
Be found 3.50
Be chosen 3.67
Be bought 3.50
193

New Packaging Group

https://www.newpackaginggroup.nl

Manufacturing Sustainable packaging solutions B2B
Instant Crush Index
3.56
Score band
fragile
Weakest block
Be found

A leading Dutch manufacturer specializing in sustainable and innovative packaging solutions for the food and non-food industries.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.65
Be found 3.59
Be chosen 3.49
Be bought 3.50
194

Vesper

https://vespertool.com

Media & Content Commodity Intelligence B2B
Instant Crush Index
3.55
Score band
fragile
Weakest block
Be chosen

Vesper is a commodity intelligence platform that provides actionable insights for procurement teams in the agricultural sector.

The market story runs ahead of the choices buyers see.

View breakdown

Instant Crush Index

Be recognised 3.50
Be found 3.50
Be chosen 3.67
Be bought 3.50
195

Happy Horizon

https://www.happyhorizon.com

Other Services Digital Marketing Agency B2B
Instant Crush Index
3.54
Score band
fragile
Weakest block
Be recognised

A Dutch creative digital agency specializing in online marketing, web development, and branding services.

A specialist brand with a generic public face.

View breakdown

Instant Crush Index

Be recognised 3.25
Be found 3.42
Be chosen 3.40
Be bought 3.42
196

Arts en Zorg

https://www.artsen-zorg.nl

Healthcare & Social Care Primary Healthcare Services B2C
Instant Crush Index
3.37
Score band
leaking
Weakest block
Be recognised

Arts en Zorg is a leading provider of integrated primary healthcare services in the Netherlands, offering comprehensive care through a network of health centers.

A specialist brand with a generic public face.

View breakdown

Instant Crush Index

Be recognised 3.39
Be found 3.42
Be chosen 3.40
Be bought 3.25
197

TENWAYS

https://www.tenways.com

Manufacturing Electric Bicycles B2C
Instant Crush Index
3.36
Score band
leaking
Weakest block
Be bought

TENWAYS is a Netherlands-based company specializing in high-quality electric bicycles designed for urban commuting.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 2.76
Be found 2.75
Be chosen 2.92
Be bought 2.75
198

Actos Groep

https://actosgroep.nl

Professional & Business Services Professional Staffing Services B2B
Instant Crush Index
2.80
Score band
critical
Weakest block
Be found

Actos Groep is a Dutch staffing company specializing in connecting professionals with organizations across various sectors.

Limited Public Evidence and Differentiation

View breakdown

Instant Crush Index

Be recognised 4.02
Be found 3.86
Be chosen 4.00
Be bought 3.92
199

NX Filtration

https://www.nxfiltration.com

Energy & Utilities Membrane Filtration Technology B2B
Instant Crush Index
3.95
Score band
fragile
Weakest block
Be found

NX Filtration specializes in advanced membrane technology for water treatment and beverage filtration.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.95
Be found 3.80
Be chosen 3.94
Be bought 3.89
200

Erdotex Group

https://www.erdotex.nl

Manufacturing Textile Sorting and Processing B2B
Instant Crush Index
3.89
Score band
fragile
Weakest block
Be found

Erdotex Group specializes in the collection, sorting, and processing of post-consumer textiles for reuse and recycling.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.95
Be found 3.82
Be chosen 3.97
Be bought 3.84
201

HB RTS

https://www.hb-rts.com

Transport & Logistics Reusable Transport Items (RTIs) Services B2B
Instant Crush Index
3.89
Score band
fragile
Weakest block
Be found

HB RTS is a European provider of integrated logistics services specializing in reusable transport items (RTIs).

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.92
Be found 3.84
Be chosen 3.97
Be bought 3.82
202

NATEC

https://www.natec.nl

Energy & Utilities Solar Energy Distribution B2B
Instant Crush Index
3.89
Score band
fragile
Weakest block
Be bought

Natec is a leading European wholesaler and distributor of premium solar products, serving professional installation companies.

The proof exists; buyers still have to work to find it.

View breakdown

Instant Crush Index

Be recognised 3.95
Be found 3.80
Be chosen 3.85
Be bought 3.89
203

Ploegam

https://www.ploegam.nl

Construction & Real Estate Infrastructure Development B2B
Instant Crush Index
3.87
Score band
fragile
Weakest block
Be found

Ploegam is a Dutch family-owned construction company specializing in civil engineering projects with a focus on sustainability and innovation.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.86
Be found 3.76
Be chosen 3.72
Be bought 3.82
204

Debets Schalke

https://www.debetsschalke.nl

Agriculture & Food Greenhouse Construction B2B
Instant Crush Index
3.79
Score band
fragile
Weakest block
Be chosen

Debets Schalke specializes in designing and constructing turnkey greenhouse projects worldwide.

The market story runs ahead of the choices buyers see.

View breakdown

Instant Crush Index

Be recognised 3.82
Be found 3.72
Be chosen 3.86
Be bought 3.74
205

Eyelove

https://www.eyelove.nl

Retail & Trade Eyewear B2C
Instant Crush Index
3.79
Score band
fragile
Weakest block
Be found

Eyelove is a Dutch eyewear retailer offering affordable eyeglasses through a network of shop-in-shops.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.79
Be found 3.67
Be chosen 3.64
Be bought 3.67
206

Consolid

https://www.consolid.nl

Professional & Business Services Personnel mediation and training B2B
Instant Crush Index
3.69
Score band
fragile
Weakest block
Be chosen

Consolid is a Dutch company specializing in personnel mediation and training within the transport, logistics, and mobility sectors.

The market story runs ahead of the choices buyers see.

View breakdown

Instant Crush Index

Be recognised 3.69
Be found 3.72
Be chosen 3.75
Be bought 3.60
207

VDK Groep

https://vdkgroep.com

Construction & Real Estate Installation Technology B2B
Instant Crush Index
3.69
Score band
fragile
Weakest block
Be bought

VDK Groep is a leading family of over 150 specialized companies in installation technology across Europe.

VDK Groep's rapid expansion and strong employee satisfaction contrast with limited public customer feedback.

View breakdown

Instant Crush Index

Be recognised 4.00
Be found 3.86
Be chosen 4.00
Be bought 4.00
208

Last Mile Solutions

https://www.lastmilesolutions.com

Energy & Utilities Electric Vehicle (EV) Charging Infrastructure B2B
Instant Crush Index
3.97
Score band
fragile
Weakest block
Be found

Europe's leading platform for EV charging and energy transaction management.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.90
Be found 3.85
Be chosen 3.99
Be bought 3.89
209

Sansidor

https://www.sansidor.nl

Professional & Business Services Facilities & Maintenance Services B2B
Instant Crush Index
3.91
Score band
fragile
Weakest block
Be found

Sansidor is a dynamic network of companies specializing in testing, inspection, and services to ensure safe and healthy environments.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.90
Be found 3.80
Be chosen 3.94
Be bought 3.89
210

Meijers Assurantiën

https://www.meijers.nl

Finance & Insurance Insurance Brokerage B2B
Instant Crush Index
3.88
Score band
fragile
Weakest block
Be found

Independent insurance broker in the Netherlands offering risk management and employee benefits services.

Demand is created faster than the buying path can absorb.

View breakdown

Instant Crush Index

Be recognised 3.85
Be found 3.89
Be chosen 3.75
Be bought 3.76
211

Social Deal

https://www.socialdeal.nl

Retail & Trade Daily deals platform B2C
Instant Crush Index
3.81
Score band
fragile
Weakest block
Be chosen

Social Deal is an online platform offering daily discounted deals on local experiences across the Netherlands, Belgium, and Germany.

The market story runs ahead of the choices buyers see.

View breakdown

Instant Crush Index

Be recognised 3.79
Be found 3.65
Be chosen 3.75
Be bought 3.67
212

Action

https://www.action.com

Retail & Trade Non-food discount retail B2C
Instant Crush Index
3.71
Score band
fragile
Weakest block
Be found

Action is a Dutch-based non-food discount retailer offering a wide range of products at low prices across Europe.

Action's strong market presence contrasts with inconsistent customer experiences and limited online engagement.

View breakdown

Instant Crush Index

Be recognised 3.74
Be found 3.67
Be chosen 3.60
Be bought 3.60
213

Alumio

https://www.alumio.com

Technology & Telecom Integration Platform as a Service (iPaaS) B2B
Instant Crush Index
3.65
Score band
fragile
Weakest block
Be chosen

Alumio provides a cloud-native, low-code Integration Platform as a Service (iPaaS) designed to simplify complex digital integrations for businesses.

Alumio's strong brand recognition is not fully supported by sufficient proof and trust signals.

View breakdown

Instant Crush Index

Be recognised 3.50
Be found 3.50
Be chosen 3.64
Be bought 3.50
214

Allego

https://www.allego.eu

Energy & Utilities EV Charging Solutions B2B
Instant Crush Index
3.54
Score band
fragile
Weakest block
Be recognised

Allego is a leading European provider of electric vehicle (EV) charging solutions, offering a vast network of charging stations and comprehensive services for consumers, businesses, and cities.

A specialist brand with a generic public face.

View breakdown

Instant Crush Index

Be recognised 4.06
Be found 3.97
Be chosen 3.94
Be bought 3.94
215

Stepp Footcare

https://steppfootcare.com/

Healthcare & Social Care Foot and movement care B2C
Instant Crush Index
3.98
Score band
fragile
Weakest block
Be chosen

Stepp Footcare is the Netherlands' largest medical knowledge center specializing in comprehensive foot care.

Comprehensive Footcare Leader with Integrated Services

View breakdown

Instant Crush Index

Be recognised 3.76
Be found 3.64
Be chosen 3.72
Be bought 3.69
216

BCS

https://www.bcs.nl

Technology & Telecom HR and payroll software B2B
Instant Crush Index
3.70
Score band
fragile
Weakest block
Be found

BCS provides integrated HR and payroll software solutions for organizations of all sizes in the Netherlands.

Demand is created faster than the buying path can absorb.

View breakdown

Reading rule: Scores use a 0–5 scale (two decimals). Five brackets: score runs light blue to IC blue; remainder runs IC pink to light pink.