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Yellow Hive

Yellow Hive is a dynamic financial advisory organization in the Netherlands, offering comprehensive solutions through its brands You Sure, Felixx werk & inkomen, and Yinco.

Financiën & Verzekeringen Insurance Brokerage B2B Netherlands

Een specialistisch merk met een generiek publiek gezicht.

Totale score 72.9 Brand Control Score
Scoreband Fragile algemeen controleniveau
Control gap 4.3 sterkste min zwakste blok
Zwakste gebied Win Choice laagste controlegebied
Zwakste blok Build the Brand laagste blokscore
Concurrenten 10 gemapte concurrentenset

Scores per controleblok

Controlgebieden

Choose the Market

Know the Market 70.0
Read Demand 75.0
Make Choices 73.0

Build the Brand

Be Recognised 78.0
Own Meaning 72.0
Win Choice 62.0

Create Demand

Control Channels 76.0
Build Memory 73.0
Balance Growth 76.0

Convert Demand

Control the Journey 73.0
Remove Friction 74.0
Guide Choice 73.0

Zwakste signalen

Leklabels

Proof Gap

Concurrentenset

Aon Offers comprehensive risk management and insurance brokerage services.
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Achmea Provides health, life, and non-life insurance products.
gerefereerd
Nationale-Nederlanden Offers a broad range of insurance and financial services.
gerefereerd
Interpolis Provides insurance products and risk management services.
gerefereerd
Univé Provides insurance and financial services with a cooperative model.
gerefereerd
De Goudse Offers insurance solutions for individuals and businesses.
gerefereerd
Zilveren Kruis Provides health insurance and related services.
gerefereerd
VGZ Provides health insurance and healthcare services
gerefereerd
CZ Offers health insurance and related services
gerefereerd
Menzis Provides health insurance and healthcare services
gerefereerd

Profielsamenvatting

Categorie

Financiën & Verzekeringen

Subcategorie

Insurance Brokerage

Regio

Netherlands

Doelmarkt

B2B

Bedrijfstype

hybrid

Primaire koper

Individuals, entrepreneurs, and businesses seeking financial advisory services

Kernaanbod

Insurance brokerage and financial advisory services

Hoofdgebruik

Providing tailored financial solutions to individuals, entrepreneurs, and businesses

Koopprikkels

Life events such as starting a business or retirement planning, Changes in financial status or goals, Seeking better management of financial risks

Beoordelingscriteria

Range and quality of services offered, Reputation and trustworthiness of the advisory team, Cost-effectiveness and value for money

Onderscheiders

Diverse portfolio of specialized brands, Strong presence in the Dutch market, Focus on both individual and business clients