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Urban Gym Group

A leading European fitness group offering innovative gym concepts in urban centers.

Kunst, Sport & Entertainment Fitness Clubs B2C Netherlands

Het bewijs is er; kopers moeten het nog steeds zoeken.

Totale score 64.9 Brand Control Score
Scoreband Leaking algemeen controleniveau
Control gap 28.3 sterkste min zwakste blok
Zwakste gebied Guide Choice laagste controlegebied
Zwakste blok Convert Demand laagste blokscore
Concurrenten 10 gemapte concurrentenset

Scores per controleblok

Controlgebieden

Choose the Market

Know the Market 75.0
Read Demand 70.0
Make Choices 74.0

Build the Brand

Be Recognised 75.0
Own Meaning 70.0
Win Choice 75.0

Create Demand

Control Channels 70.0
Build Memory 70.0
Balance Growth 65.0

Convert Demand

Control the Journey 70.0
Remove Friction 45.0
Guide Choice 20.0

Zwakste signalen

Leklabels

Proof Gap
Demand Creation Leak
Channel Fragility
Conversion Friction
Choice Confusion
Journey Blind Spot

Concurrentenset

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Snap Fitness Fitness club chain
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Profielsamenvatting

Categorie

Kunst, Sport & Entertainment

Subcategorie

Fitness Clubs

Regio

Netherlands

Doelmarkt

B2C

Bedrijfstype

Hybrid

Primaire koper

Individual fitness enthusiasts

Kernaanbod

Fitness club memberships

Hoofdgebruik

Providing accessible and innovative fitness experiences

Koopprikkels

Desire for a unique fitness environment, Need for accessible fitness options, Interest in community-oriented fitness settings

Beoordelingscriteria

Quality and variety of fitness programs, Location convenience, Community atmosphere

Onderscheiders

Diverse portfolio of fitness brands, Urban-centric gym locations, Community-focused approach