Divine Chocolate
Fair trade and ethically sourced chocolate brand
gerefereerd
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Tony's Chocolonely
Ethical chocolate brand committed to making 100% slave-free chocolate the norm.
De vraag ontstaat sneller dan de kooproute aankan.
Totale score
79.9
Brand Control Score
Scoreband
Fragile
algemeen controleniveau
Control gap
7.0
sterkste min zwakste blok
Zwakste gebied
Control Channels
laagste controlegebied
Zwakste blok
Create Demand
laagste blokscore
Concurrenten
10
gemapte concurrentenset
Scores per controleblok
Total
79.9
Fragile
Choose the Market
81.0
Build the Brand
84.0
Create Demand
77.0
Convert Demand
77.7
Controlgebieden
Choose the Market
Know the Market
84.0
Read Demand
77.0
Make Choices
82.0
Build the Brand
Be Recognised
84.0
Own Meaning
84.0
Win Choice
84.0
Create Demand
Control Channels
74.0
Build Memory
81.0
Balance Growth
76.0
Convert Demand
Control the Journey
78.0
Remove Friction
77.0
Guide Choice
78.0
Zwakste signalen
Leklabels
Geen leklabels geactiveerd.
Concurrentenset
Green & Black’s
Organic and fair trade chocolate producer
gerefereerd
Endangered Species Chocolate
Ethically sourced chocolate with conservation focus
gerefereerd
Alter Eco
Fair trade and organic chocolate and snacks
gerefereerd
Theo Chocolate
Organic, fair trade, and sustainable chocolate maker
gerefereerd
Fairtrade Original
Fair trade products including chocolate
gerefereerd
Zotter Chocolate
Organic and fair trade bean-to-bar chocolate brand
gerefereerd
Original Beans
Sustainable, traceable, and conservation-focused chocolate
gerefereerd
Mast Brothers Chocolate
Craft chocolate with artisanal and ethical focus
gerefereerd
Raaka Chocolate
Unroasted, organic, and ethical bean-to-bar chocolate manufacturer
gerefereerd
Profielsamenvatting
Landbouw & Voeding
Ethical and Fair Trade Chocolate
Netherlands
B2C
Consumer goods brand (chocolate manufacturer)
Ethical-conscious individual consumers
Ethically sourced, fair trade chocolate bars
Confectionery for ethical-conscious consumers
Ethical consumerism and social responsibility, Interest in unique, high-quality chocolate flavors, Desire to support brands with strong social missions
Ethical sourcing certifications and impact proof, Taste and product variety, Brand reputation and activism
Strong commitment to 100% slave-free chocolate, Transparent supply chain and farmer partnerships, Consumer education and advocacy embedded in brand identity