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TenCate Grass

Global leader in high-performance, sustainable artificial turf systems for sports and landscaping.

Kunst, Sport & Entertainment Artificial Turf Manufacturing B2B Netherlands

De vraag ontstaat sneller dan de kooproute aankan.

Totale score 70.4 Brand Control Score
Scoreband Fragile algemeen controleniveau
Control gap 6.7 sterkste min zwakste blok
Zwakste gebied Be Recognised laagste controlegebied
Zwakste blok Create Demand laagste blokscore
Concurrenten 10 gemapte concurrentenset

Scores per controleblok

Controlgebieden

Choose the Market

Know the Market 75.0
Read Demand 70.0
Make Choices 74.0

Build the Brand

Be Recognised 58.0
Own Meaning 72.0
Win Choice 81.0

Create Demand

Control Channels 68.0
Build Memory 58.0
Balance Growth 73.0

Convert Demand

Control the Journey 72.0
Remove Friction 70.0
Guide Choice 74.0

Zwakste signalen

Leklabels

Recognition Leak
Demand Creation Leak
Channel Fragility
Conversion Friction

Concurrentenset

FieldTurf Competes in artificial turf manufacturing
gerefereerd
AstroTurf Competes in artificial turf manufacturing
gerefereerd
Polytan Competes in artificial turf manufacturing
gerefereerd
Desso Sports Systems Competes in artificial turf manufacturing
gerefereerd
SIS Pitches Competes in artificial turf manufacturing
gerefereerd
GreenFields Competes in artificial turf manufacturing
gerefereerd
TigerTurf Competes in artificial turf manufacturing
gerefereerd
Limonta Sport Competes in artificial turf manufacturing
gerefereerd
Edel Grass Competes in artificial turf manufacturing
gerefereerd
Act Global Competes in artificial turf manufacturing
gerefereerd

Profielsamenvatting

Categorie

Kunst, Sport & Entertainment

Subcategorie

Artificial Turf Manufacturing

Regio

Netherlands

Doelmarkt

B2B

Bedrijfstype

Hybrid

Primaire koper

Sports facility managers, landscape architects

Kernaanbod

High-performance artificial turf systems

Hoofdgebruik

Sports fields

Koopprikkels

Desire to reduce maintenance costs, Need for year-round usability, Commitment to sustainability

Beoordelingscriteria

Product durability, Environmental impact, Cost-effectiveness

Onderscheiders

Vertically integrated operations, Commitment to sustainability, Extensive R&D capabilities

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