De Hogeweyk
Offers a similar homely environment for dementia patients
gerefereerd
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Het Gastenhuis
Het Gastenhuis provides personalized, 24-hour residential care for individuals with dementia in a homely environment across the Netherlands.
De vraag ontstaat sneller dan de kooproute aankan.
Totale score
75.0
Brand Control Score
Scoreband
Fragile
algemeen controleniveau
Control gap
11.6
sterkste min zwakste blok
Zwakste gebied
Build Memory
laagste controlegebied
Zwakste blok
Create Demand
laagste blokscore
Concurrenten
9
gemapte concurrentenset
Scores per controleblok
Total
75.0
Fragile
Choose the Market
79.3
Build the Brand
77.7
Create Demand
67.7
Convert Demand
75.3
Controlgebieden
Choose the Market
Know the Market
82.0
Read Demand
74.0
Make Choices
82.0
Build the Brand
Be Recognised
73.0
Own Meaning
81.0
Win Choice
79.0
Create Demand
Control Channels
68.0
Build Memory
59.0
Balance Growth
76.0
Convert Demand
Control the Journey
77.0
Remove Friction
72.0
Guide Choice
77.0
Zwakste signalen
Leklabels
Demand Creation Leak
Channel Fragility
Concurrentenset
Zorggroep Tangenborgh
Provides home care and support services in the Overijssel region.
geprofileerd
Stichting Philadelphia Zorg
Offers care and support for people with disabilities and dementia
gerefereerd
Amsta
Provides residential care and support for elderly individuals
gerefereerd
Zorggroep Noordwest-Veluwe
Offers residential care and support services
gerefereerd
Stichting De Opbouw
Offers care and support for people with disabilities and dementia
gerefereerd
Zorggroep Sint Maarten
Offers home care and support services in the Limburg region.
geprofileerd
Zorggroep Noorderboog
Offers home care and support services in the northern provinces.
geprofileerd
Zorggroep Oude en Nieuwe Land
Provides home care and support services in the Flevoland region.
geprofileerd
Profielsamenvatting
Zorg & Welzijn
Elderly Care
Netherlands
B2C
service
Individuals with dementia and their families
Residential care services for individuals with dementia
Providing a homely environment for dementia patients requiring 24-hour care
Need for specialized dementia care, Desire for a homely care setting, Seeking community-integrated care options
Quality and personalization of care, Homeliness and comfort of the environment, Opportunities for community engagement
Small-scale, homely care settings, Open-door policy fostering community integration, Personalized care plans tailored to individual needs