Back to index

Company diagnostic Healthcare & Social Care

Tandarts Today

Tandarts Today shows strength in Choose the Market, but leaks control in Build Memory, especially around Social Recall, No-Logo Test, Reach.

Total score 67.0 Brand Control Score
Score band Leaking overall control level
Control gap 12.4 strongest minus weakest block
Weakest block Create Demand lowest block score
Strongest block Choose the Market highest block score
Competitors 10 mapped competitor set

Brand Growth Control Model Score

Control areas

Choose the Market

Know the Market 70.0
Read Demand 71.0
Make Choices 80.0

Build the Brand

Be Recognised 60.0
Own Meaning 78.0
Win Choice 73.0

Create Demand

Control Channels 62.0
Build Memory 52.0
Balance Growth 70.0

Convert Demand

Control the Journey 63.0
Remove Friction 64.0
Guide Choice 61.0

Weakest signals

Signal
Area
Block
Score
3.2.4 Social Recall
Build Memory
Create Demand
45.0
2.1.3 No-Logo Test
Be Recognised
Build the Brand
50.0
3.2.1 Reach
Build Memory
Create Demand
50.0
3.2.5 Always On
Build Memory
Create Demand
50.0
1.2.3 Search Clues
Read Demand
Choose the Market
55.0

Leak badges

Recognition Leak
Visual Codes 60.0 Brand Words 65.0 No-Logo Test 50.0 Touchpoint Use 55.0
Proof Gap
Proof 65.0 Trust Proof 55.0
Demand Creation Leak
Reach 50.0 Frequency 55.0 Content Fit 60.0 Social Recall 45.0 Always On 50.0
Channel Fragility
Channel Role 60.0 Audience Fit 65.0 Channel Mix 55.0 Channel Risk 60.0
Conversion Friction
Drop-Offs 60.0 Clear CTA 65.0 Page Flow 60.0 Test Loop 65.0
Choice Confusion
Bias Check 60.0 Easy Choice 65.0 Trust Proof 55.0 Value Anchors 60.0 Fair Nudges 65.0
Journey Blind Spot
Journey Stages 65.0 Ownership 60.0 Hidden Journey 55.0 After Purchase 65.0

Competitor set

Tandvitaal Offers dental care services across multiple locations
referenced
DentConnect Provides dental services and practice management solutions
referenced
Tandartspraktijk De Tandarts General dental care services
referenced
Tandartspraktijk Tandzorg Offers comprehensive dental care services
referenced
Tandartspraktijk Tandheelkundig Centrum Provides dental services and practice management
referenced
Tandartspraktijk Tandartspraktijk Operates dental clinics across the country
referenced
Tandartspraktijk Tandartspraktijk Tandzorg Offers dental care services and practice management
referenced
Tandartspraktijk Tandartspraktijk Tandartspraktijk Provides dental services and practice management solutions
referenced
Tandartspraktijk Tandartspraktijk Tandartspraktijk Tandartspraktijk Operates multiple dental clinics
referenced
Tandartspraktijk Tandartspraktijk Tandartspraktijk Tandartspraktijk Tandartspraktijk Offers comprehensive dental care services
referenced

Profile summary

Industry

Healthcare & Social Care

Sub-category

Dental Services

Region

Netherlands

Target market

B2C

Company type

service

Primary buyer

Patients seeking dental care

Core offering

Dental care services

Main use case

Providing comprehensive dental care to patients

Buying triggers

Need for dental treatment, Relocation to a new area, Recommendation from healthcare providers

Evaluation criteria

Quality of dental care, Range of services offered, Accessibility and convenience

Differentiators

Localized approach maintaining regional identity, Comprehensive service offering including practice management, Strong focus on team collaboration and development