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Company diagnostic Energy & Utilities

NX Filtration

NX Filtration shows strength in Build the Brand, but leaks control in Control Channels, Remove Friction, especially around Open Space, Search Clues, Consistency.

Total score 79.0 Brand Control Score
Score band Fragile overall control level
Control gap 3.0 strongest minus weakest block
Weakest block Create Demand lowest block score
Strongest block Build the Brand highest block score
Competitors 10 mapped competitor set

Brand Growth Control Model Score

Control areas

Choose the Market

Know the Market 80.0
Read Demand 78.0
Make Choices 82.0

Build the Brand

Be Recognised 78.0
Own Meaning 81.0
Win Choice 82.0

Create Demand

Control Channels 76.0
Build Memory 78.0
Balance Growth 78.0

Convert Demand

Control the Journey 81.0
Remove Friction 76.0
Guide Choice 78.0

Weakest signals

Signal
Area
Block
Score
1.1.5 Open Space
Know the Market
Choose the Market
70.0
1.2.3 Search Clues
Read Demand
Choose the Market
70.0
2.1.4 Consistency
Be Recognised
Build the Brand
70.0
3.1.3 Channel Mix
Control Channels
Create Demand
70.0
3.2.3 Content Fit
Build Memory
Create Demand
70.0

Leak badges

No leak badges triggered.

Competitor set

NanoH2O Develops thin-film nanocomposite membranes for desalination and water treatment.
referenced
ZwitterCo Manufactures wastewater treatment systems using membrane technology.
referenced
H2O Innovation Provides nano-enabled water treatment systems for various water sources.
referenced
Oxyle Offers PFAS treatment solutions via nanofiltration and foam filtration.
referenced
Cerahelix Provides nanotech-based water treatment solutions for industrial applications.
referenced
Swirltex Develops buoyancy-based systems for wastewater treatment.
referenced
IDE Technologies Desalination and water treatment
referenced
AquaTech Water purification technologies
referenced
Pentair Water treatment solutions
referenced
Veolia North America Provides waste management and recycling services, including plastic recycling
profiled

Profile summary

Industry

Energy & Utilities

Sub-category

Membrane Filtration Technology

Region

Netherlands

Target market

B2B

Company type

hybrid

Primary buyer

Water utilities, industrial manufacturers, beverage producers

Core offering

Hollow fiber nanofiltration, ultrafiltration, and microfiltration membrane modules

Main use case

Water purification and wastewater treatment

Buying triggers

Regulatory requirements, Environmental sustainability goals, Operational efficiency needs

Evaluation criteria

Filtration performance, Energy consumption, Total cost of ownership

Differentiators

Direct nanofiltration technology, High contaminant removal efficiency, Energy and chemical savings