HartingBank
Competes in the mobility aids sector
referenced
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Company diagnostic Healthcare & Social Care
Medux
Medux shows strength in Build the Brand, but leaks control in Read Demand, Be Recognised, especially around Open Space, Market Shifts, No-Logo Test.
Total score
79.8
Brand Control Score
Score band
Fragile
overall control level
Control gap
2.3
strongest minus weakest block
Weakest block
Convert Demand
lowest block score
Strongest block
Build the Brand
highest block score
Competitors
8
mapped competitor set
Brand Growth Control Model Score
Total
79.8
Fragile
Choose the Market
80.3
Build the Brand
81.0
Create Demand
79.0
Convert Demand
78.7
Control areas
Choose the Market
Know the Market
80.0
Read Demand
78.0
Make Choices
83.0
Build the Brand
Be Recognised
78.0
Own Meaning
81.0
Win Choice
84.0
Create Demand
Control Channels
78.0
Build Memory
78.0
Balance Growth
81.0
Convert Demand
Control the Journey
78.0
Remove Friction
79.0
Guide Choice
79.0
Weakest signals
Signal
Area
Block
Score
1.1.5 Open Space
Know the Market
Choose the Market
70.0
1.2.5 Market Shifts
Read Demand
Choose the Market
70.0
2.1.3 No-Logo Test
Be Recognised
Build the Brand
70.0
3.1.5 Channel Risk
Control Channels
Create Demand
70.0
3.2.4 Social Recall
Build Memory
Create Demand
70.0
Leak badges
No leak badges triggered.
Competitor set
Medipoint
Offers similar mobility solutions
referenced
Atlas Kidtech
Provides mobility aids for children
referenced
OrthoTotaal
Specializes in orthotic devices
referenced
Mediq
Supplies medical products and services
referenced
Care4You
Offers home care and mobility aids
referenced
Zorgwinkel
Provides healthcare products and services
referenced
Zorgplein
Provides healthcare solutions
referenced
Profile summary
Healthcare & Social Care
Medical Equipment and Services
Netherlands
B2B
service
Healthcare organizations, municipalities, health insurers, and healthcare professionals
Mobility aids and healthcare services
Providing mobility solutions to individuals with mobility impairments
Increased demand for mobility aids due to aging population, Need for efficient and reliable healthcare equipment supply, Desire for improved quality of life for individuals with mobility challenges
Product quality and durability, Range of services offered, Customer support and service responsiveness
Extensive experience and expertise in the mobility aids sector, Strong partnerships with healthcare organizations and professionals, Commitment to sustainability and innovation in healthcare solutions