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Company diagnostic Technology & Telecom

Intermax Group

Intermax Group shows strength in Choose the Market, but leaks control in Be Recognised, Balance Growth, especially around Open Space, Market Shifts, No-Logo Test.

Total score 78.1 Brand Control Score
Score band Fragile overall control level
Control gap 2.4 strongest minus weakest block
Weakest block Create Demand lowest block score
Strongest block Choose the Market highest block score
Competitors 10 mapped competitor set

Brand Growth Control Model Score

Control areas

Choose the Market

Know the Market 80.0
Read Demand 78.0
Make Choices 81.0

Build the Brand

Be Recognised 76.0
Own Meaning 78.0
Win Choice 79.0

Create Demand

Control Channels 78.0
Build Memory 78.0
Balance Growth 76.0

Convert Demand

Control the Journey 78.0
Remove Friction 77.0
Guide Choice 78.0

Weakest signals

Signal
Area
Block
Score
1.1.5 Open Space
Know the Market
Choose the Market
70.0
1.2.5 Market Shifts
Read Demand
Choose the Market
70.0
2.1.3 No-Logo Test
Be Recognised
Build the Brand
70.0
3.1.5 Channel Risk
Control Channels
Create Demand
70.0
3.3.3 Sales Pressure
Balance Growth
Create Demand
70.0

Leak badges

No leak badges triggered.

Competitor set

Bizway Managed hosting and workplace management services
referenced
Guida Cloud-native experts providing 24/7 management of containerized cloud platforms
referenced
Gridly Microsoft Azure and 365 services
referenced
Guardian360 Security scanning platform for IT and security organizations
referenced
NFIR IT forensics and 24/7 incident response for cyber security incidents
referenced
i^{3} groep Storage, backup, and disaster recovery services
referenced
Solvinity Managed cloud services
referenced
Xelion Cloud-based telephony solutions
referenced
KPN A leading telecom provider offering mobile devices and subscriptions.
profiled
Ordina IT services and consulting
referenced

Profile summary

Industry

Technology & Telecom

Sub-category

Cloud Services

Region

Netherlands

Target market

B2B

Company type

service

Primary buyer

IT departments of critical organizations

Core offering

Secure and reliable IT infrastructure solutions

Main use case

Ensuring continuous and secure IT operations for critical organizations

Buying triggers

Need for reliable IT infrastructure, Regulatory compliance requirements, Desire to mitigate operational risks

Evaluation criteria

Security features, Service reliability, Compliance certifications

Differentiators

Deep expertise in critical sectors, Strong focus on security and compliance, Tailored solutions for Dutch organizations