OpenUp
Offers mental health support and coaching services to organizations.
profiled
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Company diagnostic Healthcare & Social Care
Aquilum Groep
Aquilum Groep shows strength in Create Demand, but leaks control in Guide Choice, especially around Open Space, Trade-Offs, Proof.
Total score
71.8
Brand Control Score
Score band
Fragile
overall control level
Control gap
5.0
strongest minus weakest block
Weakest block
Convert Demand
lowest block score
Strongest block
Create Demand
highest block score
Competitors
10
mapped competitor set
Brand Growth Control Model Score
Total
71.8
Fragile
Choose the Market
72.7
Build the Brand
73.0
Create Demand
73.3
Convert Demand
68.3
Control areas
Choose the Market
Know the Market
70.0
Read Demand
75.0
Make Choices
73.0
Build the Brand
Be Recognised
78.0
Own Meaning
72.0
Win Choice
69.0
Create Demand
Control Channels
70.0
Build Memory
77.0
Balance Growth
73.0
Convert Demand
Control the Journey
70.0
Remove Friction
73.0
Guide Choice
62.0
Weakest signals
Signal
Area
Block
Score
1.1.5 Open Space
Know the Market
Choose the Market
60.0
1.3.3 Trade-Offs
Make Choices
Choose the Market
60.0
2.3.2 Proof
Win Choice
Build the Brand
60.0
3.1.5 Channel Risk
Control Channels
Create Demand
60.0
4.1.5 After Purchase
Control the Journey
Convert Demand
60.0
Leak badges
Proof Gap
Proof
60.0
Trust Proof
60.0
Seen Difference
65.0
Channel Fragility
Budget Fit
65.0
Channel Risk
60.0
Choice Confusion
Bias Check
60.0
Easy Choice
65.0
Trust Proof
60.0
Value Anchors
65.0
Fair Nudges
60.0
Journey Blind Spot
Hidden Journey
65.0
After Purchase
60.0
Competitor set
Mentalport
Provides digital mental health solutions for employees.
profiled
Wellabe
Specializes in employee well-being and engagement programs.
profiled
Nilo
Offers mental health support and coaching services to organizations.
profiled
7Mind
Provides mindfulness and meditation programs for employees.
profiled
Headspace
Offers meditation and mindfulness resources for workplace well-being.
profiled
Mindful Employer
Provides resources and support for workplace mental health.
profiled
Vitality
Offers health and wellness programs for employees.
profiled
BHSF
Provides health and well-being services to organizations.
profiled
Health Assured
Offers employee assistance programs and well-being services.
profiled
Profile summary
Healthcare & Social Care
Occupational Health Services
Netherlands
B2B
service
Employers
Occupational health services
Helping employers create healthy and engaged work environments
High absenteeism rates, Desire to improve employee engagement, Need for compliance with occupational health regulations
Range of services offered, Proven effectiveness of programs, Cost-effectiveness
Comprehensive service offering, Expertise in sustainable employability, Nationwide presence