Hutten Groep
Competes in the Dutch foodservice market
profiled
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Company diagnostic Hospitality
Albron
Albron shows strength in Convert Demand, but leaks control in Make Choices, especially around Target Buyer, Buyer Types, Position.
Total score
72.4
Brand Control Score
Score band
Fragile
overall control level
Control gap
13.0
strongest minus weakest block
Weakest block
Choose the Market
lowest block score
Strongest block
Convert Demand
highest block score
Competitors
10
mapped competitor set
Brand Growth Control Model Score
Total
72.4
Fragile
Choose the Market
63.3
Build the Brand
74.0
Create Demand
76.0
Convert Demand
76.3
Control areas
Choose the Market
Know the Market
65.0
Read Demand
65.0
Make Choices
60.0
Build the Brand
Be Recognised
74.0
Own Meaning
77.0
Win Choice
71.0
Create Demand
Control Channels
74.0
Build Memory
78.0
Balance Growth
76.0
Convert Demand
Control the Journey
76.0
Remove Friction
76.0
Guide Choice
77.0
Weakest signals
Signal
Area
Block
Score
1.3.1 Target Buyer
Make Choices
Choose the Market
45.0
1.1.2 Buyer Types
Know the Market
Choose the Market
50.0
1.3.2 Position
Make Choices
Choose the Market
50.0
1.2.3 Search Clues
Read Demand
Choose the Market
55.0
1.1.5 Open Space
Know the Market
Choose the Market
60.0
Leak badges
Strategic Blur
Target Buyer
45.0
Position
50.0
Trade-Offs
60.0
Competitor set
Compass Group
Offers similar catering services
profiled
Sodexo
Provides on-site food and facilities management
profiled
Vermaat Groep
Specializes in hospitality and catering
fully scored
Appèl
Offers catering and hospitality services
profiled
Eurest
Provides foodservice solutions
profiled
De Verspillingsfabriek
Focuses on reducing food waste in catering
profiled
The Green House
A sustainable restaurant and event venue
profiled
Brownies&downieS
A social enterprise offering catering services
profiled
Coffeecompany
A coffee chain offering catering services
profiled
Profile summary
Hospitality
Catering and Hospitality
Netherlands
B2B
service
Facility managers, procurement departments
Catering and hospitality services
Providing food and beverage services to organizations
Desire to enhance employee well-being, Need to meet sustainability goals, Requirement to outsource foodservice operations
Quality and variety of food offerings, Cost-effectiveness, Commitment to sustainability practices
Over 125 years of experience in the foodservice industry, Strong focus on social impact and sustainability, Wide range of services across various sectors