Damen Naval
Competes in naval defense solutions
referenced
Back to index
Van Halteren Groep
Dutch family-owned company specializing in advanced engineering solutions for defense, naval, and industrial sectors.
Limited Digital Presence and Market Visibility
Total score
63.3
Brand Control Score
Score band
Leaking
overall control level
Control gap
6.4
strongest minus weakest block
Weakest area
Build Memory
lowest control area
Weakest block
Create Demand
lowest block score
Competitors
9
mapped competitor set
Control block scores
Total
63.3
Leaking
Choose the Market
66.7
Build the Brand
64.3
Create Demand
60.3
Convert Demand
62.0
Control areas
Choose the Market
Know the Market
70.0
Read Demand
60.0
Make Choices
70.0
Build the Brand
Be Recognised
58.0
Own Meaning
67.0
Win Choice
68.0
Create Demand
Control Channels
61.0
Build Memory
54.0
Balance Growth
66.0
Convert Demand
Control the Journey
61.0
Remove Friction
62.0
Guide Choice
63.0
Weakest signals
Leak badges
Recognition Leak
Proof Gap
Demand Creation Leak
Channel Fragility
Conversion Friction
Choice Confusion
Strategic Blur
Journey Blind Spot
Competitor set
Thales Nederland
Provides defense and security solutions
referenced
Fokker Technologies
Specializes in aerospace and defense systems
referenced
ASML
Develops advanced semiconductor equipment
referenced
VDL Groep
Offers industrial products and services
referenced
NLR (Netherlands Aerospace Centre)
Provides aerospace and defense research
referenced
Airbus Defence and Space Netherlands
Offers defense and space solutions
referenced
TNO
Engages in quantum technology research
referenced
Rheinmetall Defence
Provides defense technology and services
referenced
Profile summary
Manufacturing
Advanced Engineering Solutions
Netherlands
B2B
hybrid
Defense and naval procurement departments; Industrial project managers
Advanced engineering solutions for defense, naval, and industrial sectors
Supplying specialized components and systems for military and industrial applications
Need for specialized components or systems, Requirement for maintenance and upgrade services, Desire for advanced training simulators
Technical expertise and experience, Quality and reliability of products and services, Cost-effectiveness and value for money
Long-standing reputation and experience since 1969, Comprehensive service offerings from design to maintenance, Strong focus on innovation and quality