HeatTransformers
79.2 score · 2.0 gap
Fragile
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Category benchmark Category
Natural Resources
Natural Resources is strongest in Make Choices and weakest in Build Memory.
Average score
73.3
category average
Companies
7
Fully scored
Referenced competitors
61
not fully scored yet
Weakest block
Create Demand
most common
Weakest area
Build Memory
66.4
Strongest area
Make Choices
77.4
Brand Growth Control Model Score
Total
73.3
Average
Choose the Market
75.9
Build the Brand
74.8
Create Demand
70.7
Convert Demand
71.7
Control areas
Choose the Market
Know the Market
77.1
Read Demand
73.1
Make Choices
77.4
Build the Brand
Be Recognised
72.1
Own Meaning
75.6
Win Choice
76.7
Create Demand
Control Channels
71.7
Build Memory
66.4
Balance Growth
73.9
Convert Demand
Control the Journey
72.9
Remove Friction
71.0
Guide Choice
71.1
Common leak badges
Demand Creation Leak
Companies affected
5
Channel Fragility
Companies affected
3
Conversion Friction
Companies affected
3
Recognition Leak
Companies affected
2
Choice Confusion
Companies affected
2
Journey Blind Spot
Companies affected
2
Proof Gap
Companies affected
1
Strategic Blur
Companies affected
1
Common weakest signals
Social Recall
4
Search Clues
4
Open Space
3
Always On
3
Consistency
3
Channel Risk
3
Market Shifts
2
Trigger Priority
2
Reach
2
Frequency
2
Top companies
Most fragile companies
N+P Group
64.5 score · 10.0 gap
Leaking
STX Group
69.3 score · 12.6 gap
Leaking
VHB Groep
72.5 score · 10.0 gap
Fragile
Moxba METREX
77.2 score · 8.3 gap
Fragile
OTC Flow
74.8 score · 3.3 gap
Fragile
Paques
75.3 score · 6.0 gap
Fragile
HeatTransformers
79.2 score · 2.0 gap
Fragile
Companies in this category
Company
Score
Weakest block
Weakest signals
79.2
Convert Demand
Unknown
77.2
Create Demand
Unknown
64.5
Build the Brand
Unknown
74.8
Create Demand
Unknown
75.3
Create Demand
Unknown
69.3
Convert Demand
Unknown
72.5
Create Demand
Unknown